Feeds

Google clones search ad machine on photo sharer

Picasa joins money grab

3 Big data security analytics techniques

Google is now showing text ads when users search for public pics on its Picasa photo-sharing site.

Google calls this an experiment, saying the ads are visible only to a small number of US-based users. "As part of our ongoing commitment to innovation and to help users find new and better ways of getting the information they're looking for, we are currently showing text ads on the search results pages for Picasa Web Albums," reads a company statement tossed our way.

You might also say this is part of Google's ongoing commitment to wringing additional dollars from online services that haven't served up ads in the past. In recent months, amidst a shrinking economy, the Mountain View Chocolate Factory has injected new ads into Google News, Google Finance, Google Image Search, YouTube search, and more.

"At Google, we're great supporters of experimentation because it's only by trying new things (even if some of them don't work out) that you discover better, more creative ways to operate," reads a November blog post from the company. "We've been testing different advertising formats for years (some have been more successful than others), and over the next few months, you'll see us continuing to experiment with new ads in new places."

Picasa ads only appear when you search the Picasa site for pics. They do not appear on the picture pages of individual users. In other words, Google has shoehorned its primary money machine into the smaller world of Picasa's search engine. ®

Top three mobile application threats

More from The Register

next story
Audio fans, prepare yourself for the Second Coming ... of Blu-ray
High Fidelity Pure Audio – is this what your ears have been waiting for?
Record labels sue Pandora over vintage song royalties
Companies want payout on recordings made before 1972
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Apple DOMINATES the Valley, rakes in more profit than Google, HP, Intel, Cisco COMBINED
Cook & Co. also pay more taxes than those four worthies PLUS eBay and Oracle
Intel sees 'signs of improvement in the PC business' but earnings remain 'Meh...'
Prospects for the future, however, please Wall Street money men
What's a right pain in the ASCII for IBM? Its own leech-like hardware biz
Keep your eyes on our cloud while we remove this pesky thing, say execs
Oracle's Larry Ellison has the MOST MASSIVE PACKAGE IN PUBLIC
Billionaire IT baron earns twice as much as the next in line, Disney chief Bob Iger
prev story

Whitepapers

Mainstay ROI - Does application security pay?
In this whitepaper learn how you and your enterprise might benefit from better software security.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.