Feeds

Nokia nixes flagship phone in US

Seven hours on the shelves for 3G-unfriendly mobe

Best practices for enterprise data

Nokia is pulling the flagship 5800 Xpress Music phone from some US stores as the handset seemed to be having problems with American 3G networks.

The withdrawal was spotted by The Nokia Blog, who popped into the New York store last week to take a look at the handset which was launched on Friday, only to be told that it had been withdrawn from sale after only seven hours on the shelves. The withdrawal was due to a problem with 3G connections, though staff were anticipating a quick fix.

The 5800 has only been launched in the New York and Chicago stores, both of which are now selling European versions of the handset which operate without problem, but don't support 3G connections. If 3G connectivity is the problem then it could also be down to AT&T, the exclusive carrier for the US version of the phone. However, MobileCrunch reckons that speaker problems also plague the handset which is being billed, if not by Nokia, as a response to Apple's iPhone.

Nokia has never been able to crack the American market, despite comprehensively dominating the rest of the world. Americans have always viewed mobile phones as tiny little laptops, and expect them to work that way - with tiny little keyboards showing tiny little websites - while Nokia has always been about squeezing more functionality into what is, basically, a telephone.

But that's not Nokia's only problem with America. The Finnish giant can't seem to get the hang of American marketing and doesn't seem to be trying - as pointed out by The Nokia Blog, the launch of the 5800 warranted a concert in Malaysia, a street fair in Thailand and the presence of the good Miss Hilton in the UK, while the US launch was limited, with distinct lack of fun hoohah, to two shops and one network.

Problems like this aren't going to help the Nokia brand in the USA, and even if a software fix rapidly solves the problem the brand will still suffer - and in a country where most people think the dominant smartphone platform is the iPhone, that's going to matter a lot. ®

Recommendations for simplifying OS migration

More from The Register

next story
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
Speak your brains on SIGNAL-FREE mobile comms
Readers chat to the pair who flog the tech
prev story

Whitepapers

7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?