Philips prices up 21:9 ratio 'cinema' TV
Popcorn not included
Getting that true home cinema experience has been the dream of many a couch potato for years. But it will soon become a reality for some, because Philips’ Cinema telly will soon arrive in Blighty.

Philips' 21:9 Cinema TV: does not come with popcorn
The TV – which Philips claimed is the world’s first set able to offer a true cinematic display in your living room, thanks to its 21:9 aspect ratio – will hit UK shops in June.
But, as you’d probably have guessed, the set’s a wee bit more expensive than the average cinema ticket. It will set you back a cool €4000 (£3535/$5044).
If you have the cash to splash though, you’ll get a 52in viewing area and Philips’ established Ambilight lighting system that projects light onto the wall behind the telly coloured according to on-screen action. ®
COMMENTS
The bigger the better
Surely, the bigger (wider?) the display, the better.
this screen could display 16x9 programming and display maybe three picture-in-pictures OR one web page. This screen would also be great for four-up multi-player gaming.
Roll on (or up?) oled wall-paper...
Pah...
Give me the extra vertical height a 16:9 screen would give (or 16:10 for that matter) and then use black bars if needed. As said, a slightly larger 16:9 screen would show the same in addition to having the extra vertical space for normal widescreen resolutions.
I'd much rather 'suffer' black bars than the physical restriction such a ratio would give.
21:9? 7:3? No, 64:27
They chose 21:9 to make it comparable to 16:9 (same denominator), but the panel has 2560x1080 pixel, which makes it 64:27 (or 4:3 to the power of 3). Remember, 16:9 is 4:3 squared.
This TV is great for people who watch a lot of movies, but don't want to install a constant height projection system. Basically, it gives you "constant height" in LCD form, which we did not have before.
@Andy Barber
I thought the BBC invented Teletext, the first decoder I saw was in, I think Wireless World, built from TTL chips. The first custom chips were from Texas Instruments, but if anybody know different please correct me.
Black bars
They're going to be used for in advertising whilst you're watching the programme.
