Feeds
70%
Samsung Emporio Armani Night Effect

Samsung Emporio Armani Night Effect designer phone

Sophisticated - or silly?

  • alert
  • submit to reddit

Choosing a cloud hosting partner with confidence

Review After some flash for your cash? Hot on the well-turned heels of LG's new Prada phone, Samsung and Armani have delivered their latest ensemble - the Emporio Armani Samsung Night Effect.

Samsung Emporio Armani Night Effect

Samsung's Emporio Armani Night Effect: sophisticated?

Rather than reworking last year’s elegant Giorgio Armani Samsung touchscreen collaboration, this model takes a distinctly different approach to design. Tall, thin and smooth, with brashly lit edging, this otherwise sophisticated-looking candybar phone is designed for younger fashion-savvy buyers.

The branding certainly isn’t subtle. As well as logos on the front and back, a stand-out Emporio Armani neon strip lights up the side of the phone - part of the glowing blue, red or green LED trim that appears around the edges when the phone’s in action. No one’ll miss what phone you’re packing, that’s for sure.

While the design is eye-catching, the features roster is more solid Samsung mid-tier than trend-setter. It’s a 3.6Mb/s HSDPA 3G handset sans Wi-Fi but with a typical tick-list of music and movie download and playback facilities, plus a set of dedicated music player control buttons and a 3.5mm headphone socket on the side. A 3.2Mp camera with autofocus - but no flash - is built into the back, and there’s a front-facing face-to-face video chat camera.

Naturally, you get plush Emporio Armani-branded accessories: a CD-style fabric zip-up carry case, neckstrap and earphones.

Samsung Emporio Armani Night Effect

Glows blue...

Apart from the dazzling light effects and overt branding, the phone’s design is relatively restrained. Available in minimalist black or white bodywork, the candybar’s numberpad is totally smooth, finished with a fine hairline-metal effect. Rubber-feel material is used on the back, giving it a decent grip in the hand, while reinforced glass protects the display. Measuring 114.9 x 47.4 x 12mm and weighing 90.2g, it’s well balanced to operate one-handed.

Security for virtualized datacentres

More from The Register

next story
TEEN RAMPAGE: Kids in iPhone 6 'Will it bend' YouTube 'prank'
iPhones bent in Norwich? As if the place wasn't weird enough
iPAD-FONDLING fanboi sparks SECURITY ALERT at Sydney airport
Breaches screening rules cos Apple SCREEN ROOLZ, ok?
Crouching tiger, FAST ASLEEP dragon: Smugglers can't shift iPhone 6s
China's grey market reports 'sluggish' sales of Apple mobe
Apple's new iPhone 6 vulnerable to last year's TouchID fingerprint hack
But unsophisticated thieves need not attempt this trick
How the FLAC do I tell MP3s from lossless audio?
Can you hear the difference? Can anyone?
The British Museum plonks digital bricks on world of Minecraft
Institution confirms it's cool with joining the blocky universe
prev story

Whitepapers

A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.