Feeds

Tories choose sub-prime beard for maths post

Countdown conundrum

5 things you didn’t know about cloud backup

The Tory party has chosen ex-Countdown presenter and secured loan advertiser Carol Vorderman to provide a public face for the party's "Maths Taskforce".

Vorderman spent nine years shilling for FirstPlus - which offered loans to those with poor credit records. Barclays Bank - which owned FirstPlus - was looking for a buyer for the business; this proved difficult because loans were secured against property, so falling house prices left it at risk of more defaulting customers. Barclays stopped it from taking on new business in July.

She told press today she would look at the maths curriculum and at attracting more people to maths teaching.

Cameron said: "The strongest most exciting argument for maths are gadgets and new technologies... things like Facebook and MySpace couldn't happen without maths... Video games couldn't happen without maths."

Budget expert Martyn Lewis found 90,000 people to sign a petition to stop Vorderman punting the loans. Some 66 MPs also signed an early day motion on celebrity endorsement of such loans. It said debt levels were increasing "due in part to celebrity endorsement of such products, particularly from individuals who are well known for their mathematical skills which gives the impression that such products are financially safe".

The MPs also said there were concerns that rates on such loans were often higher than alternatives and that advertising could be more responsible.

Tony Blair chose Carol Vorderman to head up his maths campaign in 1999. ®

The essential guide to IT transformation

More from The Register

next story
GCHQ protesters stick it to British spooks ... by drinking urine
Activists told NOT to snap pics of staff at the concrete doughnut
Britain's housing crisis: What are we going to do about it?
Rent control: Better than bombs at destroying housing
What do you mean, I have to POST a PHYSICAL CHEQUE to get my gun licence?
Stop bitching about firearms fees - we need computerisation
Top beak: UK privacy law may be reconsidered because of social media
Rise of Twitter etc creates 'enormous challenges'
Redmond resists order to hand over overseas email
Court wanted peek as related to US investigation
Ex US cybersecurity czar guilty in child sex abuse website case
Health and Human Services IT security chief headed online to share vile images
NZ Justice Minister scalped as hacker leaks emails
Grab your popcorn: Subterfuge and slur disrupts election run up
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.