Feeds

Microsoft IE8 rolls out the astroturf

How to lose friends and alienate people

Next gen security for virtualised datacentres

Microsoft is hawking the near-ready version of its Internet Explorer 8 browser at its staff in a desperate attempt to snatch back some of Mozilla’s growing market share.

The company is asking its UK employees to take part in its very own astroturfing campaign by getting MS wonks to send out an email to at least ten soon to be ex-friends encouraging them to download the third beta of IE 8.

Microsoft flacks urged staff yesterday to pester their mates about the firm’s upcoming browser by requesting they send out what many will view as time-wasting spam.

The viral email starts off by suggesting that the sender of the message finds the world of computers, the interwebs and indeed life inside the Microsoft cage as simply irresistible.

"You know I work at Microsoft, and that I love technology," it reads. "Sometimes I love Microsoft technology so much that I can't wait to tell people about it, and this is one of those times. Microsoft has just released the Release Candidate 1 for Internet Explorer 8, and I think you should install it and use it today."

An El Reg reader contacted us after he received the email from a friend who works at Microsoft. "I guessed that it wasn't his handywork from the first few lines," he told us.

The third, and probably final, beta of IE 8 landed yesterday and includes a list of websites that Microsoft says actually work with its browser.

It comes loaded with two modes for viewing sites. The default mode supports the latest web standards such as CSS 2.1, to help satisfy EU regulators.

Meanwhile, its compatibility mode allows users to view the millions of sites and applications built back in the dark, US regulator-bothering days when older versions of Internet Explorer didn't comply with web standards. ®

The essential guide to IT transformation

More from The Register

next story
Munich considers dumping Linux for ... GULP ... Windows!
Give a penguinista a hug, the Outlook's not good for open source's poster child
The Return of BSOD: Does ANYONE trust Microsoft patches?
Sysadmins, you're either fighting fires or seen as incompetents now
Microsoft cries UNINSTALL in the wake of Blue Screens of Death™
Cache crash causes contained choloric calamity
Time to move away from Windows 7 ... whoa, whoa, who said anything about Windows 8?
Start migrating now to avoid another XPocalypse – Gartner
You'll find Yoda at the back of every IT conference
The piss always taking is he. Bastard the.
HANA has SAP cuddling up to 'smaller partners'
Wanted: algorithm wranglers, not systems giants
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.