The Register® — Biting the hand that feeds IT

Feeds

Hyundai steers into UK mobile market

Mirror, signal, manoeuvre connect

You may know Hyundai for its cars, but the firm’s switched lanes and inked plans to sell mobile phones into the UK.

Hyundai_MB_500_01

Hyundai's MB500 phone

Hyundai has already released around 15 phones into other parts of Europe, including Germany, since September last year.

It’ll now supplement this with between ten and 15 phones a year for the UK, with the first Blighty model expected to roll off production lines during the first half of 2009.

The firm’s keeping details about its first UK phone under wraps for now, but has said it’ll form part of its Business handset sector and it'll be based on Windows Mobile.

Hyundai's talkers will be spread across four other sectors: Basic, Music, Lifestyle and Innovation. Presumably, a Basic phone may not come with a camera and won’t be 3G capable, while a Music model will sport spacious storage capacity and support music downloads.

Hyundai_MB_400_01

The MB400: it's not an iPod, honest!

But what else can you expect from the car maker’s phones? Its existing MB400 phone, despite looking like an iPod, sports a touch-sensitive display, camera, Micro SD storage and Bluetooth connectivity.

The firm’s also already launched the MB500 too - a slider-style phone with 3Mp camera, FM radio and integrated music player.

Within its first five years, Hyundai’s UK mobile division aims to control between three and five per cent of the mobile market in Blighty. ®

More from The Register

MYSTERY Nokia Lumia with gazillion-pixel camera 'spotted'
With 20Mp sensor - NOW will you try Windows Phone 8?
Microsoft reveals Xbox One, the console that can read your heartbeat
Upgrades Live service – and no always-on requirement
 breaking news
The iWatch is coming! The iWatch is coming!
Reports: Apple's wrister to have 1.5-inch OLED, test units being built
US boffin builds 32-way Raspberry Pi cluster
Beowulf cluster built for the price of a single PC
Dell's PC-on-a-stick landing in July: report
Wyse up, suckers, could this be a new set-side-stick?
Review: HP Pavilion 14 Chromebook
All roads lead to Chrome?
Borked your iDevice? Pay EVEN MORE to have it fixed by Applecare
Or scream at their hapless techies on their forums
Review: Sony Xperia SP
The new mid-range marvel? Oh yes.
Euro PC shipments plummet into bottomless pit of DOOOOM
11th quarter of decline, 20pc drop on last year - Gartner