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Nokia ships phone without charger

Intentionally

Internet Security Threat Report 2014

Selling mobile phones without chargers is an odd idea. But Nokia won’t bundle one with its new N79 Eco phone, part of its aim to become a greener company.

The Finnish handset manufacturer announced plans to ship phones without chargers at Nokia World, held back in December, and the N79 Eco is its first attempt.

The general theory, aside from saving money, is for Nokia to trim down phone packaging and reduce consumption of the materials used to make chargers.

But how are you supposed to charge the phone? Does it run on thin air? Hardly. Eco’s designed to be bought by those prepared to hunt around at home for a discarded Nokia charger, to share their partner’s charger or to ask friends for an unused one.

Nokia’s idea may sound crazy, but it could just work. Register Hardware already has boxes full of assorted cables and chargers, a fair few of which are Nokia juicers.

It's worth noting that the phone can also be charged up using a Micro USB cable, which is included.

The free-range icing on the eco cake is that Nokia makes a £4 donation to the World Wildlife Fund for every phone bought.

We’re not sure about the two bundled Xpress-on covers though, isn’t that just a little more unnecessary plastic?

Nokia’s E79 Eco is available now for £319 ($472/€356). ®

Internet Security Threat Report 2014

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