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Build a business case: developing custom apps

Does this concept apply to a corporate data center? Absolutely. Internal clouds will come to fruition as companies uncomfortable with the security or offsite nature of internet clouds start to figure out ways to achieve a high - if not infinite - level of scale internally. And considering that commodity hardware is cheap and often under-utilized, the cost basis won't necessarily be higher than running full-time on EC2.

While it's not realistic to build your own Amazon infrastructure - nor would you want to unless you are trying to directly compete - it will become possible to build and deploy internal clouds just as you would server clusters. You'll likely even interact with the internal cloud through APIs just as you would the external clouds.

Portability

We currently lack a standard for virtual machine portability though one is in the works. Of course that hasn't stopped many a vendor from deciding that their version is better than the standard, stifling progress.

Portability from one external cloud to another and from internal to external will get solved in several kludgey ways. For instance, I suspect that if you are running a single vendor solution such as VMware VMs and vCloud you'll be fine, but if you are running a mix of VMware and Microsoft's HyperV or the open-source Xen you're going to be unhappy.

This of course leads to a very realistic possibility of being locked-in to a single vendor. In the near term that probably doesn't matter as vendors duke it out in pricing. But sooner or later it will get you.

Capacity issues hit Amazon

Okay, this one is a little out there, but the fact is we have no visibility into how much computing power Amazon is currently using or has to offer. And considering that they are a retailer first and infrastructure provider second, I am sure they will favor themselves if a capacity issue comes to bear. This presents a potentially tricky situation mostly for new AWS customers and tool providers who are dependent on the Amazon infrastructure for their services.

Microsoft will kinda, sorta, maybe get it right

When I first read about Microsoft Azure Services Platform, I simply couldn't make any sense of it. Azure is ambitious as it is amorphous. It's a coud, it's a data center in a box, it's a piece of toast that looks like the Virgin Mary.

Here's what will work: Microsoft-oriented developers will continue to use Visual Studio and Microsoft will smoothly place an Azure deployment mechanism into the toolkit. Developers won't really care and Microsoft will get what they want: more lock-in.

This won't yet upset storage companies or other software vendors as the development and operations team will continue on business-as-usual. Sooner or later, Microsoft will make some cloud-y type system work.

It may not work for you and me, but it will certainly work for them during the next 12 months and beyond.

Dave Rosenberg is the co-founder and former chief executive of open source enterprise service bus and integration platform MuleSource. Dave is currently working on a new stealth start-up based in San Francisco.

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