Feeds

BMW intros MS Surface car customiser

Touch here for new car

Top 5 reasons to deploy VMware with Tegile

Buying a new BMW looks set to become a much more hands-on process, because the car manufacturer’s begun using Microsoft’s Surface touchscreen ‘table’ to tempt drivers into buying its motors.

Can't see the video? Download Flash Player from Adobe.com

In a promotional video, the German manufacturer describes how Product Navigator – which is based on Microsoft Surface - is the easiest, quickest and simplest way to customise a shiny new Beemer.

Of the options available to a potential buyer, most appear to be based on colour schemes, and the video mentions changing a car’s colour, rims, bars and seat cushions by placing small coloured blocks onto Surface. So if you want green seats, put a green block onto Surface.

Presumably you don’t upgrade the engine by putting a V8 onto the interactive table.

The German car manufacturer plans to connect Product Navigator up to a wall-mounted LCD to show the user a 360° interior and exterior view of their finished car. Details can also be transferred onto a USB Flash drive from Surface.

It’s yet not known how many of BMW’s showrooms will be equipped with Product Navigator technology.

Beginner's guide to SSL certificates

More from The Register

next story
Voyager 1 now EIGHTEEN LIGHT HOURS from home
Almost 20 BEEELION kilometres from Sol
MEN: For pity's sake SLEEP with LOTS of WOMEN - and avoid Prostate Cancer
And, um, don't sleep with other men. If that's what worries you
Jim Beam me up, Scotty! WHISKY from SPAAACE returns to Earth
They're insured for $1m, before you thirsty folks make plans
ROGUE SAIL BOAT blocks SPACE STATION PODULE blastoff
Er, we think our ISS launch beats your fishing expedition
NASA: Spacecraft crash site FOUND ON MOON RIM
'What fun!' exlaims NASA boffin who found the LADEE
Comet Siding Spring revealed as flying molehill
Hiding from this space pimple isn't going to do humanity's reputation any good
BAE points electromagnetic projectile at US Army
Railguns for 'Future fighting vehicle'
OK Google, do I have CANCER?
Company talks up pill that would spot developing tumors
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.
Protecting users from Firesheep and other Sidejacking attacks with SSL
Discussing the vulnerabilities inherent in Wi-Fi networks, and how using TLS/SSL for your entire site will assure security.