Feeds

Virgin cuts broadband to a fiver

But O2 wants to make you happy

Top 5 reasons to deploy VMware with Tegile

Virgin is to cut its wireless offering to a fiver a month for broadband customers who want to go wireless, but O2 reckons ten per cent of wireless broadband users feel mis-sold anyway, and reckons only they can guarantee happiness.

Clearly stung by our assertion that Virgin Mobile Broadband was a rather lacklustre offering compared to its carrying network T-Mobile, the company has dropped the cost of wireless broadband to a fiver a month for punters getting Virgin at home. If you're already getting Virgin broadband on the "XL" or "L" package then you can add wireless for only a fiver a month. Other customers will have to stump up a tenner for the same 1GB service.

But O2 has released research that one in ten mobile broadband users claim they were missold their connection, with 20 per cent not getting the expected coverage, 13 per cent wanting a better returns policy and half of them wanting Wi-Fi hotspot access bundled.

One can't help wondering if O2's research was slightly slanted, seeing as it does offer bundled Wi-Fi and has just launched a better coverage-checker, and its "Happiness Guarantee" allows buyers to cancel a connection within 50 days. O2 is also going to switch off international data-roaming by default from now on, so customers will have to request the ability to run up massive bills downloading movies while abroad.

But accurate coverage checking can only be a good thing, and money-back guarantees equally so, as coverage checking isn't an exact science. Bundled access to Wi-Fi hotspots should be irrelevant, if the 3G coverage is good enough, but having spent so much money putting hotspots in place operators like O2 have to extract some value from them. ®

Security for virtualized datacentres

More from The Register

next story
TEEN RAMPAGE: Kids in iPhone 6 'Will it bend' YouTube 'prank'
iPhones bent in Norwich? As if the place wasn't weird enough
Consumers agree to give up first-born child for free Wi-Fi – survey
This Herod network's ace – but crap reception in bullrushes
Crouching tiger, FAST ASLEEP dragon: Smugglers can't shift iPhone 6s
China's grey market reports 'sluggish' sales of Apple mobe
Sea-Me-We 5 construction starts
New sub cable to go live 2016
New EU digi-commish struggles with concepts of net neutrality
Oettinger all about the infrastructure – but not big on substance
PEAK IPV4? Global IPv6 traffic is growing, DDoS dying, says Akamai
First time the cache network has seen drop in use of 32-bit-wide IP addresses
EE coughs to BROKEN data usage metrics BLUNDER that short-changes customers
Carrier apologises for 'inflated' measurements cockup
Comcast: Help, help, FCC. Netflix and pals are EXTORTIONISTS
The others guys are being mean so therefore ... monopoly all good, yeah?
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.