Feeds

Vista scrabbles for X Factor

You can't sing, you can't dance - what do you want me to say?

Beginner's guide to SSL certificates

Microsoft has desperately turned to Simon Cowell to help sprinkle some X Factor dust on Windows Vista, giving the already has-been OS a last shot at stardom.

In its latest effort to get the youth to take up Vista, Microsoft will debut its ‘I’m a PC’ ad campaign in the UK during a commercial break in the first live X Factor show on ITV1 tomorrow night.

The software giant thinks sandwiching its least loved OS between Cheryl Cole and Dannii Minogue will sweeten the so far less than polite response to the OS from the ordinary man on the street*.

"This is where we set the record straight, shatter the stereotype and show who [sic] the REAL PCs are," thundered Rob Reilly, top man at Microsoft’s ad firm Crispin Porter + Bogusky.

"This campaign demonstrates how the PC connects a vastly diverse collection of people through a multitude of devices and one common emotion: Pride."

Which is just what the Saturday night variety crowd wants to hear in between getting the kids to bed and cracking open that second bottle of Aussie Shiraz. ®

Bootnote

*Man in a van speaks to your reporter about Microsoft:

Man: What’s that really crap software they’ve got?

Reporter: I don’t know, hmmm, are you thinking of Office or something?

Man: Nope.

Reporter: Word, Excel, Powerpoint, Internet Explorer…

Man: Nah, none of them. Y’know, it’s the thingymebob that all the other stuff runs on…

Reporter: Vista?

Man: That’s it! My god, Vista is the biggest steaming pile of crap.

Choosing a cloud hosting partner with confidence

More from The Register

next story
Criticism of Uber's journo-Data Analytics plan is an Attack on DIGITAL FREEDOM
First they came for Emil – and I'm damn well SPEAKING OUT
'It is comforting to know where your data centres are.' UK.GOV does NOT
Plus: Anons are 'wannabes', KKK says, before being pwned
Google's whois results say it's a lousy smut searcher
Run whois google.com or whois microsoft.com. We dare you, you PIG◙◙◙◙ER
Holy vintage vehicles! Earliest known official Batmobile goes on sale
Riddle me this: are you prepared to pay US$180k?
'Open source just means big companies can steal your code.' O RLY?
Plus: Flame of the Week returns, for one night only!
NEWSFLASH: It's time to ditch dullard Facebook chums
Everything hot in tech, courtesy of avian anchor Regina Eggbert
Hey, you, PHONE-FACE! Kickstarter in-car mobe mount will EMBED your phone into your MUG
Stick it on the steering wheel and wait for the airbag to fire
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Designing and building an open ITOA architecture
Learn about a new IT data taxonomy defined by the four data sources of IT visibility: wire, machine, agent, and synthetic data sets.
How to determine if cloud backup is right for your servers
Two key factors, technical feasibility and TCO economics, that backup and IT operations managers should consider when assessing cloud backup.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.