Feeds

Sony gushes over gurly laptop line

Lipstick colours

Build a business case: developing custom apps

Sony has announced the latest in its series of colourful laptops it hopes consumers will love, cherish and... er... treat like a real friend.

“This is a companion, not a tool,” gushed Hidetoshi Takigawa, Sony's European Vaio marketing chief as only marketing chiefs can.

The Vaio CS11 series all sport 14.1in, 1280 x 800 glossy screens, Intel Centrino 2 technology, 802.11n Wi-Fi and, for the top-of-the-line models at last, Nvidia GeForce 9 series graphics.

Sony Vaio CS11

Sony's Vaio CS11: brown-ray disc?

Expect hard drive capacities of up to 320GB and 4GB of memory as standard, though as the machines come with Windows Vista Home Premium, they can't access more than 3GB of it.

Sony also said some members of the CS11 family will incorporate Blu-ray Disc combo drives - optical units capable of reading BDs and burning DVDs.

While the CS11 line's predecessor, the CR family, has coloured lids, Sony's extended the addition of colour to the new notebooks' palm rest area, screen bezels and other, ahem, "exposed inner surfaces".

Sony Vaio CS11

Lipstick laptops

Unquestionably aimed at lasses rather than lads, the CS11 series will be available in a choice of black, red, pink, white and brown lippy-like colours.

Sony didn't say when chicks will be able to pick up their mobile companions, or how much they'll have to pay for the privilege.

Sony Vaio CS series photo gallery

The essential guide to IT transformation

More from The Register

next story
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
End of buttons? Apple looks to patent animating iPhone sidewalls
Filing suggests handset with display strips
One step closer to ROBOT BUTLERS: Dyson flashes vid of VACUUM SUCKER bot
Latest cleaner available for world+dog in September
Samsung Gear S: Quick, LAUNCH IT – before Apple straps on iWatch
Full specs for wrist-mounted device here ... but who'll buy it?
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Now that's FIRE WIRE: HP recalls 6 MILLION burn-risk laptop cables
Right in the middle of Burning Mains Man week
Apple's iWatch? They cannae do it ... they don't have the POWER
Analyst predicts fanbois will have to wait until next year
Reg man looks through a Glass, darkly: Google's toy ploy or killer tech specs?
Tip: Put the shades on and you'll look less of a spanner
HUGE iPAD? Maybe. HUGE ADVERTS? That's for SURE
Noo! Hand not big enough! Don't look at meee!
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.