Feeds

Vodafone friends Facebook

Matey messaging service, 10p upwards

The Power of One Infographic

Vodafone is to allow customers to send messages to their mates direct from their Facebook page, at a cost of only ten pence per message.

The service is a Facebook application snappily entitled "Vodafone Connect to Friends", and is currently only a trial to see if people want to pay for sending messages to their chums. Text messages are charged at a blanket ten pence, while picture messages will cost 30p. These won't come out of tariff bundles but will remain the same regardless of where the user is logged in from, which is nice.

Mobile networks have increasingly seen social networking muscle in on their territory - Facebook Mobile already allows punters to message each other, and the service has a dedicated iPhone application too - so it makes sense for them to try integrating their services in return.

Most network operators offer some ability to send text and multimedia messages through their website, though these have never proved very popular and are generally hidden deep with hard-to-navigate interfaces - in part to prevent fraudulent use.

Putting a nice interface into Facebook might work for Vodafone, but they'll need to integrate the application with existing bundles so users can make use of their allowances when sending urgent missives to their contacts. ®

The Power of One eBook: Top reasons to choose HP BladeSystem

More from The Register

next story
Google Nest, ARM, Samsung pull out Thread to strangle ZigBee
But there's a flaw in Google's IP-based IoT system
Orange spent weekend spamming customers with TXTs
Zero, not infinity, is the Magic Number customers want
Want to beat Verizon's slow Netflix? Get a VPN
Exec finds stream speed climbs when smuggled out
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
'Two-speed internet' storm turns FCC.gov into zero-speed website
Deadline for comments on net neutrality shake-up extended to Friday
GoTenna: How does this 'magic' work?
An ideal product if you believe the Earth is flat
NBN Co execs: No FTTN product until 2015
Faster? Not yet. Cheaper? No data
prev story

Whitepapers

Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.