Feeds

Delta aims Wi-Fi at American planes

Troll the friendly skies

Combat fraud and increase customer satisfaction

Despite a champion effort to nickel and dime its way to profitability, Delta Airlines knows there's still some loose money in customers' pockets to be won.

The US carrier sees its passengers clinging so dearly to laptops in their alloted 30 inches of space — and today vows swift action to extract yet another fee.

Delta said that by next summer it will roll out Aircell's broadband Wi-Fi access across its entire 330-strong domestic fleet. Internet access will be available in Delta's 133 MD-88/90 jets as soon as next month.

Several airline carriers such as American Airlines, Southwest Airlines, Virgin America and Jet Blue have also been testing airborne wireless internet, but Delta is expected to be the first major US carrier to wholly commit to such a project.

Delta plans to offer a Wi-Fi connection for $9.95 on flights lasting three hours or less, and $12.95 in flights lasting longer.

Passengers with wireless devices will be able to access Aircell's broadband network, called GoGo, but voice services will be barred due to federal regulations.

"Our customers asked for in-flight connectivity, and we’re responding by rolling out the most extensive Wi-Fi network in the sky," said Delta CEO Richard Anderson in a statement. "Beginning this fall, our passengers will have the ability to stay connected when they travel with us throughout the continental U.S."

The service should serve as a fine complement to the practice of charging for checked luggage, food, soft drinks and bottled water, and in-flight entertainment. Conveniently, customers can't weep fat salty tears of frustration into their pillows because Delta already took those away to reduce costs. ®

High performance access to file storage

More from The Register

next story
Virgin Media so, so SORRY for turning spam fire-hose on its punters
Hundreds of emails flood inboxes thanks to gaffe
A black box for your SUITCASE: Now your lost luggage can phone home – quite literally
Breakfast in London, lunch in NYC, and your clothes in Peru
AT&T dangles gigabit broadband plans over 100 US cities
So soon after a mulled Google Fiber expansion, fancy that
AT&T threatens to pull out of FCC wireless auctions over purchase limits
Company wants ability to buy more spectrum space in auction
Google looks to LTE and Wi-Fi to help it lube YouTube tubes
Bandwidth hogger needs tube embiggenment if it's to succeed
Turnbull gave NBN Co NO RULES to plan blackspot upgrades
NBN Co faces huge future Telstra bills and reduces fibre footprint
NBN Co plans fibre-to-the-basement blitz to beat cherry-pickers
Heading off at the pass operation given same priority as blackspot fixing
NBN Co in 'broadband kit we tested worked' STUNNER
Announcement of VDSL trial is not proof of concept for fibre-to-the-node
prev story

Whitepapers

Mainstay ROI - Does application security pay?
In this whitepaper learn how you and your enterprise might benefit from better software security.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.