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Parallels gets SaaSy with software vendors

I wanna be your middleman

channel

Parallels yesterday laid out a programme for helping independent software vendors to provide their apps in the SaaS model without having to rehash existing code.

The operating system virtualisation outfit claimed that its SaaS FastTrack Program will give ISVs a quick and easy approach for getting their products in front of small and medium-sized businesses (SMBs).

ISVs, under the three tier program, will be able to build their apps to function with Parallels’ Open Platform and Application Packaging Standard for communication between the application and infrastructure components of a hosted service, said the firm.

Parallels claims it has a customer base of 10,000 service providers, which it reckons make up about 90 per cent of the global hosting market.

The FastTrack program encourages software developers to make their app available to service providers who then deliver that service to their customers.

The Standard level is intended for vendors that have one app and need assistance and support with their offering.

The Premium level is for ISVs with one or more applications that want “rapid time-to-market with promotions and connections to C-level execs in the service provider channel.”

FastTrack Ultimate is aimed at SaaS newbies who want to learn the, er, “unique aspects of the service provider industry,” said Parallels.

The company might have you believe that adopting the new program has cost-cutting benefits. In fact the offerings range in price from around $1,000 for the standard tier to about $10,000 for FastTrack Ultimate.®

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