Feeds

MediaMax/Linkup falls out of the cloud

San Diego storage startup goes titsup

Choosing a cloud hosting partner with confidence

Notorious San Diego, California-based startup The Linkup (aka MediaMax) has gone titsup.

The company announced on its website on Wednesday that it was closing its doors and confirmed that users of the storage site will be unable to access their files after 8 August.

In April the firm chimed on its blog that it could “become the #1 platform for people to share files and maintain large file collections and backups”. It even introduced a new “Social Storage” concept – a storage-centric social networking site.

However, The Linkup's sudden demise has demonstrated just how ephemeral cloud computing can be. Since its 25 April re-launch the site has been beset by uploading cock-ups, major system downtime processing delays and lost data, much to the chagrin of the firm’s paying customers.

The company has been positively Bournian in the endless name changes it has undergone in its turbulent history. It began life as Streamload in the first half of the decade, morphed into MediaMax, and then became The Linkup in April. But it failed to successfully transfer files customers had stored on MediaMax over to its latest venture.

“It was not possible to satisfactorily complete the move of files from MediaMax to The Linkup as we had expected, and as a result cannot offer a service that meets your expectations and our business requirements,” it said. “This is a very disappointing outcome for us, and we know it has been a frustrating experience for many of our customers."

The firm said that customers' personal details, including username and billing information, will be deleted on Friday, 8 August, 5:00pm PDT. It has urged users to download files from their account before it pulls the plug for good. ®

Remote control for virtualized desktops

More from The Register

next story
Azure TITSUP caused by INFINITE LOOP
Fat fingered geo-block kept Aussies in the dark
NASA launches new climate model at SC14
75 days of supercomputing later ...
Yahoo! blames! MONSTER! email! OUTAGE! on! CUT! CABLE! bungle!
Weekend woe for BT as telco struggles to restore service
Cloud unicorns are extinct so DiData cloud mess was YOUR fault
Applications need to be built to handle TITSUP incidents
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
BOFH: WHERE did this 'fax-enabled' printer UPGRADE come from?
Don't worry about that cable, it's part of the config
Stop the IoT revolution! We need to figure out packet sizes first
Researchers test 802.15.4 and find we know nuh-think! about large scale sensor network ops
DEATH by COMMENTS: WordPress XSS vuln is BIGGEST for YEARS
Trio of XSS turns attackers into admins
SanDisk vows: We'll have a 16TB SSD WHOPPER by 2016
Flash WORM has a serious use for archived photos and videos
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Go beyond APM with real-time IT operations analytics
How IT operations teams can harness the wealth of wire data already flowing through their environment for real-time operational intelligence.
Why CIOs should rethink endpoint data protection in the age of mobility
Assessing trends in data protection, specifically with respect to mobile devices, BYOD, and remote employees.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?