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Apple takes axe to MacBook Air SSD price

Overnight, £300 cheaper

Apple's MacBook Air - still the world's slimmest laptop; VoodooPC's Envy isn't shipping yet - just got cheaper. Well, sort of. Apple's knocked £300/$500 off the price of the solid-state drive model.

Launched at £2028/$3098, the Air with the 64GB SSD now costs £1719/$2598, undoubtedly thanks to tumbling Flash memory prices. The sub-notebook's other specs remain the same.

Apple MacBook Air

Apple's MacBook Air: SSD price now less weighty

Essentially, the drive's end-user price has fallen by around 37 per cent in six months. At that rate, by Christmas the SSD Air will be £194 cheaper still. Or offer more storage capacity. We'll surely know early in January 2009 when Apple will almost certainly unveil the second-gen Air at Macworld Expo.

But Britons continue to get a bad deal. In the US, the cost of having a 1.6GHz Air upgraded to a 1.8GHz CPU using Apple's build-to-order option costs $200. Here in the UK, Apple is still charging £130 ($260) for the CPU switch. Even allowing for local sales taxes, that's still a big mark up.

Related Review
Apple MacBook Air

Latest Comments
(Written by Reg staff)

@AC

OK, which one - not mentioned in the story - is thinner?

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@Wah, wah, wah, why are Apple products cheaper in the USA?

Because pretty much everything is between 10% and 60% cheaper in the US. If you don't like it, emigrate...

... although, when you do, make sure you're still working for a British company and on a British salary, because Americans generally get paid less than us and don't have a free health service.

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Anonymous Coward

Thinnest?

No, for the last time it's not the thinnest laptop. Apple have no right to claim it, why on gods earth are El Reg authors? You should know better than buying into Apple's "marketing".

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Australia Store Anomaly

Apple's Store has a Refurbished MBA (SSD) for sale at AUD3689 - Link is

http://store.apple.com/133-622/WebObjects/australiastore.woa/wa/RSLID?nplm=F0FS0X/A

The Store also has a new MBA (SSD) for sale at AUD3538 - Link is

http://store.apple.com/au/configure/Z0FS?mco=NzUyMzg2

Cheaper to buy new than refurb ... Hmmm.

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leper!

ha! - 'leper' - i like it. just about sums up my experiences with 10,5.

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