Feeds

Sony Ericsson slumps on gloomy outlook

No love for swanky handsets

The Essential Guide to IT Transformation

Sony Ericsson issued its second profit warning of 2008 today, advising that it will only break even in Q2 2008.

The company blamed soft demand for mid to high-end phones, as recession concerns in Europe have led customers to opt for cheaper models, and delays in getting new phones to market.

In April analysts said the company's music phones, appropriating Sony's Walkman brand, remained attractive, but that the company was over-exposed in fashion phones. Longer operator contracts have also led to fewer replacement opportunities.

A year ago Sony Ericsson announced profits of €220m. But it's the second poor quarter in a row for the joint venture, which has been one of the successes over the past two years. In March, the company slipped to fifth place - behind LG - in market share, as profits fell by 48 per cent. ®

Build a business case: developing custom apps

More from The Register

next story
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
Speak your brains on SIGNAL-FREE mobile comms
Readers chat to the pair who flog the tech
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.