Feeds

Nokia looking for love in all the wrong Plazes

My plaze or yours?

Intelligent flash storage arrays

Moody Finnish mobe giant Nokia has acquired Plazes, a location-based social networking service, as part of its continuing effort to work out what kind of business it wants to be in.

Plazes is a social-networking-for-the-terminally-lazy service for anyone who wants to share where they are as well as what they're doing. We covered the launch almost exactly a year ago and noted that the company had no income or revenue model; the only hope was to find a way of making money before the bubble burst. And it seems that Nokia is to be the source of that money.

We also noted that the business was crippled by the lack of a mobile client, something the acquisition should address according to the latest entry in the company blog:

"If all goes well, in the near future Plazes will be made available to millions of Nokia customers both online and on millions of mobile devices."

Nokia seems pleased with the acquisition of 13 Berlin-based developers. Niklas Savander, Head of Nokia Services & Software said in a statement: "In addition to the key assets, through this acquisition Nokia will bring on a visionary team with an advanced understanding of social-activity services, as well as the technical ability to further develop this area."

The Finnish giant isn't saying how much it's paying for Plazes, but hopefully it's less than the cost of recruiting 13 developers, otherwise it's hard to see where the value lies. ®

Intelligent flash storage arrays

Whitepapers

10 ways wire data helps conquer IT complexity
IT teams can automatically detect problems across the IT environment, spot data theft, select unique pieces of transaction payloads to send to a data source, and more.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
10 threats to successful enterprise endpoint backup
10 threats to a successful backup including issues with BYOD, slow backups and ineffective security.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Website security in corporate America
Find out how you rank among other IT managers testing your website's vulnerabilities.