Feeds

SanDisk forecasts memory-less MP3 player future

Choosing a cloud hosting partner with confidence

At a presentation in London SanDisk Director of Product Marketing Jan Hauer announced that very soon MP3 players will come with... no memory at all. But they will have Ogg and Flac support.

Well, he would say that, wouldn't he? After all, SanDisk is the only music player maker that also sells removable media. Mandy Rice-Davis apart, Hauer's statement is not without some foundation.

SanDisk is of the opinion that when Moore's Law is applied to removable Flash memory it means every 12 months we'll get twice the storage for the same price. So, the dosh you have to part with today for an 8GB SanDisk Micro SDHC card today will get you 16GB model in June 2009 and a 32GB version a year after that.

We'll be keeping an eye on SanDisk's pricing structure to see how well they stick to this.

SanDisk's point, then, is why would anyone buy an MP3 player with any built-in memory when they can buy one with a bundled Micro SD card of the same capacity instead that can also be slotted into your phone, car or hi-fi when you want to listen to your music elsewhere? With Audi and BMW already apparently offering this capacity, along with high-end ICE maker Blaupunkt, the argument is persuasive.

SanDisk also announced that an imminent firmware upgrade for its iPod Nano-basher, the Sansa Clip, will bring Ogg Vorbis and Flac file support to the range. A similar upgrade for the new Fuze player, due for release next week, is coming "soon".

All SanDisk MP3 players will also come with FM radios from now on, the recent move of their manufacturing base from China to Prague means they no longer have to worry about that pesky ten per cent European import tariff on FM-fitted devices.

Beginner's guide to SSL certificates

More from The Register

next story
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Xperia Z3: Crikey, Sony – ANOTHER flagship phondleslab?
The Fourth Amendment... and it IS better
Microsoft to enter the STRUGGLE of the HUMAN WRIST
It's not just a thumb war, it's total digit war
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.