Feeds

SanDisk forecasts memory-less MP3 player future

SANS - Survey on application security programs

At a presentation in London SanDisk Director of Product Marketing Jan Hauer announced that very soon MP3 players will come with... no memory at all. But they will have Ogg and Flac support.

Well, he would say that, wouldn't he? After all, SanDisk is the only music player maker that also sells removable media. Mandy Rice-Davis apart, Hauer's statement is not without some foundation.

SanDisk is of the opinion that when Moore's Law is applied to removable Flash memory it means every 12 months we'll get twice the storage for the same price. So, the dosh you have to part with today for an 8GB SanDisk Micro SDHC card today will get you 16GB model in June 2009 and a 32GB version a year after that.

We'll be keeping an eye on SanDisk's pricing structure to see how well they stick to this.

SanDisk's point, then, is why would anyone buy an MP3 player with any built-in memory when they can buy one with a bundled Micro SD card of the same capacity instead that can also be slotted into your phone, car or hi-fi when you want to listen to your music elsewhere? With Audi and BMW already apparently offering this capacity, along with high-end ICE maker Blaupunkt, the argument is persuasive.

SanDisk also announced that an imminent firmware upgrade for its iPod Nano-basher, the Sansa Clip, will bring Ogg Vorbis and Flac file support to the range. A similar upgrade for the new Fuze player, due for release next week, is coming "soon".

All SanDisk MP3 players will also come with FM radios from now on, the recent move of their manufacturing base from China to Prague means they no longer have to worry about that pesky ten per cent European import tariff on FM-fitted devices.

Combat fraud and increase customer satisfaction

More from The Register

next story
Reg man builds smart home rig, gains SUPREME CONTROL of DOMAIN – Pics
LightwaveRF and Arduino: Bright ideas for dim DIYers
Leaked pics show EMBIGGENED iPhone 6 screen
Fat-fingered fanbois rejoice over Chinternet snaps
Apple patent LOCKS drivers out of their OWN PHONES
I'm sorry Dave, I'm afraid I can't let you text that
Microsoft signs Motorola to Android patent pact – no, not THAT Motorola
The part that Google never got will play ball with Redmond
Slip your finger in this ring and unlock your backdoor, phone, etc
Take a look at this new NFC jewellery – why, what were you thinking of?
Happy 25th birthday, Game Boy!
Monochrome handset ushered in modern mobile gaming era
Rounded corners? Pah! Amazon's '3D phone has eye-tracking tech'
Now THAT'S what we call a proper new feature
US mobile firms cave on kill switch, agree to install anti-theft code
Slow and kludgy rollout will protect corporate profits
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Mainstay ROI - Does application security pay?
In this whitepaper learn how you and your enterprise might benefit from better software security.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.