Feeds

PSP going nowhere, gaming exec alleges

Sony needs to make clear what the handheld's about

Build a business case: developing custom apps

Sony hasn't a clue what to do with the PlayStation Portable (PSP), and if it doesn't sort matters out quickly, developers will desert the platform, it has been claimed.

Rob Cooper, UK managing director of French videogames publisher Ubisoft, this week told website Gamesindustry.biz that the handheld console lacks direction.

Sony is "unsure as to which way to take it", Cooper alleged. The consumer electronics giant "needs to show us a bit more about what its plans are to convince the publisher to invest lots more money into it. Especially when you've got the DS selling at such a tremendous pace."

As of January, around 12m PSPs had been sold in the US since the console went on sale there in March 2005. By contrast, over 20m DS consoles had been sold in the US by the end of 2007, but it was first launched there in 2004.

According to Cooper, the PSP is too technical for the casual gamer, causing sales to suffer at the hands of the relatively simplistic Nintendo DS. For example, the PSP boasts numerous functions, including Wi-Fi and PS3 connectivity, which could be marketed to its advantage.

Cooper doesn’t think that software titles and prices are the PSP’s problem. “I don’t think dropping the price of games is going to sell more product or hardware,” he said. Well, he would say that, wouldn’t he?

Not that it's an issue for Ubisoft: Cooper said that the company doesn’t plan to develop any games for the PSP in 2008.

The Sony handheld has a firm footing in Japan though, where recent sales figures from market watcher Media Create revealed that its sales topped 70,000 units, for the week ended 1 June. By contrast, the rival Nintendo DS only managed 38,355 units during the same period. Over there, the PSP's been selling well throughout the year.

The essential guide to IT transformation

More from The Register

next story
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
End of buttons? Apple looks to patent animating iPhone sidewalls
Filing suggests handset with display strips
One step closer to ROBOT BUTLERS: Dyson flashes vid of VACUUM SUCKER bot
Latest cleaner available for world+dog in September
Samsung Gear S: Quick, LAUNCH IT – before Apple straps on iWatch
Full specs for wrist-mounted device here ... but who'll buy it?
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Now that's FIRE WIRE: HP recalls 6 MILLION burn-risk laptop cables
Right in the middle of Burning Mains Man week
Apple's iWatch? They cannae do it ... they don't have the POWER
Analyst predicts fanbois will have to wait until next year
Tim Cook in Applerexia fears: New MacBook THINNER THAN EVER
'Supply chain sources' give up the goss on new iLappy
Reg man looks through a Glass, darkly: Google's toy ploy or killer tech specs?
Tip: Put the shades on and you'll look less of a spanner
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.