Feeds

Phones 4u accused of misleading customers

Ofcom launches investigation

Remote control for virtualized desktops

Responding to a "large number of complaints from consumers", Ofcom has opened an investigation into high-street retailer Phones 4u's selling practices to make sure it's playing by the book.

Selling mobile phones is a very competitive business, and with sales staff paid a commission which varies between contracts supplied, it's hard to prevent them pushing the product that gains them the biggest bonus rather than most suits the customer.

A recent episode of the documentary series Dispatches highlighted the problem, asking one Sarah, who had recently bought a new phone: "When you signed an 18-month contract did you know that if you wanted to change within those months you would be liable to carry on paying until the end of the contract?" "No," replied the bemused member of the public, who presumably had no idea what a contract is but did have a shiny new phone.

With customers like that it's hardly surprising that salesmen nudge them in the wrong direction every now and then.

"Few customers are told that signing a contract is a major financial commitment," the programme continued, apparently accusing phone retailers of failing to notice the stupidity of their customers.

In a statement, Phones 4u told us: "Phones 4u prides itself in maintaining the highest standards of customer service. If any instances where this has not been the case are brought to light, as a result of this enquiry, we will act accordingly."

Which is all that one can expect until the results of the investigation are known. ®

Beginner's guide to SSL certificates

More from The Register

next story
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
Broadband sellers in the UK are UP TO no good, says Which?
Speedy network claims only apply to 10% of customers
Virgin Media struck dumb by NATIONWIDE packet loss balls-up
Turning it off and on again fixes glitch 12 HOURS LATER
Yahoo! blames! MONSTER! email! OUTAGE! on! CUT! CABLE! bungle!
Weekend woe for BT as telco struggles to restore service
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Facebook, working on Facebook at Work, works on Facebook. At Work
You don't want your cat or drunk pics at the office
Soz, web devs: Google snatches its Wallet off the table
Killing off web service in 3 months... but app-happy bonkers are fine
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
How to determine if cloud backup is right for your servers
Two key factors, technical feasibility and TCO economics, that backup and IT operations managers should consider when assessing cloud backup.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
The hidden costs of self-signed SSL certificates
Exploring the true TCO for self-signed SSL certificates, including a side-by-side comparison of a self-signed architecture versus working with a third-party SSL vendor.