Feeds

Google and Yahoo fling earns Justice Department's evil eye

Schmidt's life raft also probed

The essential guide to IT transformation

Yahoo's recent dalliance with Google's search advertising business may be getting a little adult supervision from US trust busters, who are concerned it could violate antitrust law.

According to Reuters, Justice Department chaperons are investigating Yahoo's test of Google's ad engine. Recently, the two companies signaled their limited, two-week fling could blossom into a full-fledged partnership.

These long-range plans appear to be cause for concern at the Justice Department, and it's not hard to see why. Google and Yahoo return 63 per cent and 17 per cent of the world's searches, respectively. If Yahoo expanded the partnership to cover all its searches (it's less than 3 percent now), Google's ad engine would accompany 80 percent of all search results.

Justice department officials are also looking in to a telephone call in which Google CEO Eric Schmidt offered Yahoo counterpart Jerry Yang help in rebuffing Microsoft's $44.6bn marriage proposal. Microsoft is none too happy about the alliance and has recently threatened a proxy fight if Yang and company don't comply.

The Justice Department scrutiny doesn't seem to have taken anyone by surprise at Google and Yahoo. Both companies gave antitrust officials a heads-up about their plans before ever going forward with the test. ®

Next gen security for virtualised datacentres

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Sit tight, fanbois. Apple's '$400' wearable release slips into early 2015
Sources: time to put in plenty of clock-watching for' iWatch
Ex-IBM CEO John Akers dies at 79
An era disrupted by the advent of the PC
prev story

Whitepapers

5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?