Feeds

Sony pooh-poohs Amazon PS3 PlayTV pre-order posting

E-tailer shows release date, price

Remote control for virtualized desktops

Sony has dismissed Amazon’s claimed July release date and price for the PlayStation 3's anticipated PlayTV DVR add-on as “erroneous and speculative”.

The online retailer’s UK website was recently updated to allow customers to pre-order PlayTVs for dispatch on 31 July.

Amazon was even bold enough to offer £10 off the DVR’s claimed £70 (€90/$140) RRP.

But a spokesman for Sony today told Register Hardware that since Sony has yet to name an official release date for PlayTV, the e-tailer’s posting must be incorrect.

He must have been on blower straight to Amazon after talking to us, as the website has since modified its PlayTV page to reflect Sony's official vague timeline.

The electronics giant previously said that it would release the add-on in early 2008, a schedule it hasn’t stuck to.

Amazon_playtv2

Amzon UK claims PlayTV will ship from 31 July
Click for full-size image

Whether Amazon’s scheduled release date is a genuine mistake or not remains a mystery. But the published dispatch time would certainly coincide nicely with the 8 August start of the 2008 Beijing Olympics – surely a marketing opportunity too good to miss?

Amazon isn’t the first to pre-empt Sony’s official PlayTV release announcement. In February, HMV blamed a rival retailer for a webpage that claimed the DVR add-on, which HMV was offering for £100 (€120/$200), would be available from 28 March. HMV quickly yanked the page.

At the time, a Sony spokeswoman told Register Hardware that PlayTV was going through quality assurance testing, but that a release date would be announced “fairly soon”.

Internet Security Threat Report 2014

More from The Register

next story
Nexus 7 fandroids tell of salty taste after sucking on Google's Lollipop
Web giant looking into why version 5.0 of Android is crippling older slabs
Heyyy! NICE e-bracelet you've got there ... SHAME if someone were to SUBPOENA it
Court pops open cans of worms and whup-ass in Fitbit case
SLURP! Flick your TONGUE around our LOLLIPOP – Google
Android 5 is coming – IF you're lucky enough to have the right gadget
Official: European members prefer to fondle Apple iPads
Only 7 of 50 parliamentarians plump for Samsung Galaxy S
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Space Commanders rebel as Elite:Dangerous kills offline mode
Frontier cops an epic kicking in its own forums ahead of December revival
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Reducing the cost and complexity of web vulnerability management
How using vulnerability assessments to identify exploitable weaknesses and take corrective action can reduce the risk of hackers finding your site and attacking it.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.