Feeds

Amazon smacks little people with BookSurge

On-demand Battle of the Bulge

The essential guide to IT transformation

For the moment, you can still buy Booklocker books from Amazon. But mega-online-retailer has already made good on its threat to PublishAmerica - and then some.

PublishAmerica is also a Lightning Source customer, and a BookSurge rep told the company that Amazon would remove its buy buttons if it didn't switch to BookSurge by April 1. Then Amazon started removing the buttons several days early.

Willem Meiners, PublishAmerica's co-owner, responded by sending the following email to Amazon:

This is to let you know that, as far as PublishAmerica is concerned, your company's recent strong-arming tactics are having the opposite effect.

Quite some time ago, sir, long before you were born, American soldiers fought the Battle of the Bulge in Europe. When the 101st Airborne Division found itself surrounded by the enemy, the Germans presented U.S. general McAuliffe with a piece of paper that demanded his surrender.

McAuliffe looked at it, borrowed a soldier's pen, wrote in caps, "NUTS!", then proceeded to win the battle.

There's our answer, sir. Couldn't have said it any better.

We'll be happy to work with your company again, as soon as you are ready for business as usual. Meanwhile we will continue to make our almost 30,000 titles available to Amazon as we always have, in ways that have always worked just fine. But PublishAmerica will not surrender to your bullying and your ultimatum.

When Amazon comes to its senses again, please let us know.

Enjoy your weekend.

Amazon did not respond to our request for comment, but it did toss some words to The Journal, and it posted letter to print-on-demand publishers. The company called its new BookSurge policy a "strategic decision...What we're looking to do is have a print-on-demand business that better serves our customers and authors," Amazon spokeswoman Tammy Hovey, told The Journal. "When we work with some other publishers, it's not truly a print-on-demand business."

But Angela Hoy sees thing a bit differently. "Our printer - Lightning Source - drop ships books directly to Amazon customers, with an Amazon.com return address sticker," she said. "Our BookSurge sales rep told us that it takes so long to get books from the printers to Amazon - but that's nonsense."

Like other publishers, Hoy says that even if she wanted to keep her Amazon buy buttons, she couldn't spare the time or money. "They're giving people an April 1 deadline. But it would take us months - if not years - to open up and convert the files on every book we've published. And I can't even imagine how much money that would cost us."

Amazon does provide another option. Print-on-demand publishers can keep their buy buttons if they ship Amazon a few copies of their non-BookSurge books ahead of time. But Hoy says this doesn't work either.

"We would have to pay to ship the books to Amazon. And Amazon wants 55 per cent of the list price. There's not 55 per cent less to give to anybody. We would have to raise our prices across the board - and that would end up affecting the readers."

So Amazon has given countless publishers little choice but to bad-mouth Amazon. ®

Next gen security for virtualised datacentres

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Sit tight, fanbois. Apple's '$400' wearable release slips into early 2015
Sources: time to put in plenty of clock-watching for' iWatch
Facebook to let stalkers unearth buried posts with mobe search
Prepare to HAUNT your pal's back catalogue
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.