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Ex-FCC chair vows government control over the Google BrainWrapping the cloud in red tapePublished Thursday 20th March 2008 22:09 GMT The Cloud Computing Revolution will be regulated, according to former Federal Communications Chairman (FCC) Reed Hundt. Hundt - who has mounted many a soapbox - is using a review of pundit Nick Carr's new book The Big Switch as an excuse for laying out some cloud computing concerns. Should large, centralized computing utilities appear, as Carr promises, then the government will step in and regulate the bit shifting centers, Hundt says. And, in fact, it may be the next administration that first tackles such issues. While often presented as new, utility or cloud computing is actually one of the older computing traditions. In the times of the dinosaurs, trilobites and Dick Clark, people would share large mainframe-type machines. Thanks to advances in computing horsepower and networking, this approach seems to be gaining momentum again with people tapping into distant data centers to store files, run business software and crank through very large jobs. Carr argues that the computing industry will follow the lead of the electricity industry with just a few players managing these huge data hubs. Rather than setting up your own power or computing systems, it makes more financial sense to plug into a centralized store, so that you benefit from expertise, scale and a methodical management of resources. The thrill of embracing utility computing has proved so popular that rather dim hacks now present the idea as gospel. We're told that Google, IBM, Amazon.com and a couple of other players will soon rule the world via just a handful of computing and storage centers. The shift to a utility model - if it happens - will bring with it some unpleasant surprises, according to Carr. People, for example, may enjoy the illusion that they're participating in a populist wonderland through something like YouTube, but, in fact, they're simply feeding more knowledge into a giant, ad-driven brain owned by Google. A lucky few will get rich off the dancing cat videos of the many, while companies such as Google and Microsoft hoard clicks from their various web properties in an effort to understand what you need to buy next or remember better than you do. Should such a grim future really take hold - hasn't it started already? - then the government will certainly step in and lend a guiding hand, according to Hundt. In a piece for Democracy, he writes,
And on the social front.
Hundt closes by claiming that Carr's book - wrong or right - will trigger a much needed public debate about how much regulation the "Internet’s next phase of evolution" needs. This is a natural position for a former FCC chief to take. Hundt seems almost desperate to pull the Feds into utility computing, claiming they can somehow help us avoid social ills. We wonder, though, how much effect the government can really have on Google or Microsoft's attempts to read every word we type in an effort to move more toasters from the Shanghai loading docks via ads. The power with utility computing seems to come less from the actual computing element - servers, storage and switches - and more from the databases attached to them. This is quite a different scenario than we find with the electricity industry or even the telecommunications industry. The databases of the technology companies stretch farther and dig deeper. The government could step in to ensure that our information can travel with us from provider to provider. You can leave the Google Machine and head over to IBM's grid. Or perhaps stronger anonymity controls could be foisted upon the service providers. But so what? Under Carr's terms, discussed at length here, it's the ever enriching sustenance that we provide the network which is the potential problem - or blessing, if you're of that mind. The government will have little interest in or opportunity to stop that information flow. Anyway - cough - you can catch Carr's response to Hundt here. The chaps seem to be talking past each other quite a bit at the moment, but the dialog, as Hundt says has started. ® 3 comments posted — Comment period finished "I'm from the government and I'm here to help you"Posted: 01:45 21st March 2008 Discworlds Apart but All Always with the Same DriverPosted: 09:20 21st March 2008 Information impedance matching -an Alien thing, to some.Posted: 09:41 21st March 2008
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