Feeds

Azul star DeWitt runs to HP

Settles down with PCs

Mobile application security vulnerability report

Last September, we revealed that then Azul Systems CEO Stephen DeWitt planned to bail on the start-up. Six months later DeWitt confirmed the move by popping up at HP.

HP has turned DeWitt into SVP of its PC business in the Americas region. He'll report to Todd Bradley, the EVP of HP's entire Personal Systems Group.

DeWitt once ran Cobalt - a server appliance company that coaxed Sun into blowing $2bn. Then, he served as an executive at Sun for a short time before trying the start-up thing once again with Azul, which makes a line of Java server appliances.

Once CEO and Chairman at Azul, DeWitt last Nov. turned over the CEO role to Scott Sellers.

As we understand it, DeWitt gave up on day-to-day management of Azul a long time ago; so slotting Sellers into the CEO role made a ton of sense. Sellers has been generous enough to talk with us at length about Azul's business, and the company now seems on more solid ground.

We noticed last week that DeWitt disappeared from the Azul website, but the company declined to tell us where he went. The secrecy makes more sense now.

Azul has yet to tell us who it will tap as Chairman.

HP gets a flashy, smooth-talking executive who should be a real asset to the PC unit. The company has a ton of momentum going right now, and DeWitt is just the type of fella who can keep that mojo rising by making a PC seem more exciting than a PC.

We're quite surprised to see him end up at a giant corporation after demonstrating a fierce entrepreneurial streak. After all, DeWitt is only 42.

But the demands of selling rather custom hardware to big businesses will wear any man out. We look forward to hearing about DeWitt's approach to the PC game. ®

Boost IT visibility and business value

More from The Register

next story
Report: American tech firms charge Britons a thumping nationality tax
Without representation, too. Time for a Boston (Lincs) Macbook Party?
iPad? More like iFAD: We reveal why Apple ran off to IBM
But never fear fanbois, you're still lapping up iPhones, Macs
Apple gets patent for WRIST-PUTER: iTime for a smartwatch
It does everything a smartwatch should do ... but Apple owns it
Apple orders huge MOUNTAIN of 80 MILLION 'Air' iPhone 6s
Bigger, harder trouser bulges foretold for fanbois
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
For Lenovo US, 8-inch Windows tablets are DEAD – long live 8-inch Windows tablets
Reports it's killing off smaller slabs are greatly exaggerated
Cheer up, Nokia fans. It can start making mobes again in 18 months
The real winner of the Nokia sale is *drumroll* ... Nokia
Microsoft unsheathes cheap Android-killer: Behold, the Lumia 530
Say it with us: I'm King of the Landfill-ill-ill-ill
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.