Feeds

Google enters underwater cable business

Readies $300m cable from US to Japan

Beginner's guide to SSL certificates

Apparently, Google has stopped somewhere short of setting up its very own wireless network. But its very own Verizon-battling underwater comms cable is good to go.

In September, when we reported that Google was preparing to drag a multi-terabit communications cable under the Pacific Ocean, the world's largest search engine acted like it didn't know what we were talking about. But yesterday, with a post to The Official Google Blog, network acquisitions manager Francois Sterin finally acknowledged his company was just being coy.

Working in tandem with five Far Eastern comms companies, Google will stretch a $300m undersea cable from the US to Japan. "As more and more people conduct online searches and interact with applications like Gmail, Google Earth, and YouTube, we've had to think outside the box to create a more scalable, affordable, and easy to manage network that meets our users' needs worldwide," Sterin wrote. "One of the biggest challenges we face is staying ahead of our broadband capacity needs, especially across Asia."

As Communications Day originally revealed, this Pacific-spanning cable will be called Unity. Construction begins "immediately", with an eye towards completion in early 2010.

But Google wants you to know that it's not entering the undersea cable business. "We're not competing with telecom providers, but the volume of data we need to move around the world has grown to the point where in some cases we've exceeded the ability traditional players can offer," Sterin continued.

What he really means is that the traditional players are charging Google far too much for bandwidth, so Google has decided to cut them out of the equation.

But Google likes to pretend that its decisions have nothing to do with money. "Our partnership with these [Far east comms] companies is just another step in ensuring that we're delivering the best possible experience to people around the world," is the company's final word.

It's still being coy. ®

Internet Security Threat Report 2014

More from The Register

next story
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Azure TITSUP caused by INFINITE LOOP
Fat fingered geo-block kept Aussies in the dark
NASA launches new climate model at SC14
75 days of supercomputing later ...
Yahoo! blames! MONSTER! email! OUTAGE! on! CUT! CABLE! bungle!
Weekend woe for BT as telco struggles to restore service
Cloud unicorns are extinct so DiData cloud mess was YOUR fault
Applications need to be built to handle TITSUP incidents
BOFH: WHERE did this 'fax-enabled' printer UPGRADE come from?
Don't worry about that cable, it's part of the config
Stop the IoT revolution! We need to figure out packet sizes first
Researchers test 802.15.4 and find we know nuh-think! about large scale sensor network ops
SanDisk vows: We'll have a 16TB SSD WHOPPER by 2016
Flash WORM has a serious use for archived photos and videos
Astro-boffins start opening universe simulation data
Got a supercomputer? Want to simulate a universe? Here you go
prev story

Whitepapers

Driving business with continuous operational intelligence
Introducing an innovative approach offered by ExtraHop for producing continuous operational intelligence.
Why CIOs should rethink endpoint data protection in the age of mobility
Assessing trends in data protection, specifically with respect to mobile devices, BYOD, and remote employees.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Mitigating web security risk with SSL certificates
Web-based systems are essential tools for running business processes and delivering services to customers.