Feeds

Apple optimistic it will sell 10 million iPhones by year's end

Irish debut, announced today, will help

Top three mobile application threats

Updated Apple is "really confident" it will sell 10m iPhones by the end of the year, the company's COO, Tim Cook, said yesterday. Today, O2 announced the phone's launch in Ireland.

Cook was speaking at a Goldman Sachs investment conference and his comments came on the day Apple invited analysts to a meeting to be held next week at which it will unveil its iPhone applications roadmap and the handset's software development kit.

Interestingly, the event's invite also indicates Apple will be discussing its plans to pitch the iPhone at big business, a sign it reckons it can take the fight to Windows Mobile and the BlackBerry. Push email, anyone?

Ramping sales to corporates isn't going to significantly impact Apple achieve its short-term aim of selling 10m iPhones by the end of December. O2's Irish launch, which will place on 14 March, should do. The carrier announced it will offer the 8GB handset for €399 and the 16GB version for €499, with the €45-100 monthly tarrif on top of that.

The Telefónica subsidiary won the UK iPhone contract in September 2007, and with its firm presence in Ireland, it was a strong candidate for the Irish roll-out too.

Market watchers have calculated that around a quarter of iPhones sold so far have been unlocked in order to be used with other carriers than the Apple-sanctioned ones. While that's not good for Apple's tariff revenue-sharing deals, it does at least mean that it's selling handsets that count toward that 10m total.

This week, Apple released version 1.1.4 of the iPhone OS.

Special Report: Unlocking the iPhone for pleasure and profit... revisited

Combat fraud and increase customer satisfaction

More from The Register

next story
Samsung Galaxy S5 fingerprint scanner hacked in just 4 DAYS
Sammy's newbie cooked slower than iPhone, also costs more to build
Microsoft lobs pre-release Windows Phone 8.1 at devs who dare
App makers can load it before anyone else, but if they do they're stuck with it
Leaked pics show EMBIGGENED iPhone 6 screen
Fat-fingered fanbois rejoice over Chinternet snaps
Feast your PUNY eyes on highest resolution phone display EVER
Too much pixel dust for your strained eyeballs to handle
Report: Apple seeking to raise iPhone 6 price by a HUNDRED BUCKS
'Well, that 5c experiment didn't go so well – let's try the other direction'
US mobile firms cave on kill switch, agree to install anti-theft code
Slow and kludgy rollout will protect corporate profits
Rounded corners? Pah! Amazon's '3D phone has eye-tracking tech'
Now THAT'S what we call a proper new feature
Oh no, Joe: WinPhone users already griping over 8.1 mega-update
Hang on. Which bit of Developer Preview don't you understand?
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Sony battery recall as VAIO goes out with a bang, not a whimper
The perils of having Panasonic as a partner
prev story

Whitepapers

Designing a defence for mobile apps
In this whitepaper learn the various considerations for defending mobile applications; from the mobile application architecture itself to the myriad testing technologies needed to properly assess mobile applications risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.