Feeds

Facebook loses a few bitches

Sooooo 2007

Top 5 reasons to deploy VMware with Tegile

Facebook has suffered its first drop in monthly users, according to numbers from web analytics outfit Nielsen Online.

Five per cent fewer people in the UK visited the site in January compared to the previous month. A total of 400,000 seem to have become bored with the social network and didn't bother to return.

A year earlier Facebook was still growing rapidly, despite the usual seasonal dip experienced online.

The slide is very bad news for Facebook. Rapid user growth is all it has to show for its massive investment in servers, and now it looks like even that story is evaporating. The only company bringing in significant revenue from Facebook is Rackable Systems, its hardware provider.

Advertisers - the people Facebook's venture capital backers hope will pay for it all in the end - have yet to swallow the line that Facebook represents a revolution in media or that targeting ads based on the personal information users give up is a useful new marketing technique.

Similar drops in interest have hit Facebook's competitors. Bebo has seen an eight per cent drop in UK users since October.

MySpace, meanwhile, has seen 14 per cent of UK users desert it in the last three months. Google, the undisputed motherbrain of flogging ad space online, says it has yet to find a way of turning the News Corp site's traffic into dollars.

Remember when Facebook was the future and supposedly worth $15bn? Stand back, because this fail is going to be epic. ®

Internet Security Threat Report 2014

More from The Register

next story
Microsoft to bake Skype into IE, without plugins
Redmond thinks the Object Real-Time Communications API for WebRTC is ready to roll
Microsoft promises Windows 10 will mean two-factor auth for all
Sneak peek at security features Redmond's baking into new OS
Mozilla: Spidermonkey ATE Apple's JavaScriptCore, THRASHED Google V8
Moz man claims the win on rivals' own benchmarks
FTDI yanks chip-bricking driver from Windows Update, vows to fight on
Next driver to battle fake chips with 'non-invasive' methods
PEAK APPLE: iOS 8 is least popular Cupertino mobile OS in all of HUMAN HISTORY
'Nerd release' finally staggers past 50 per cent adoption
DEATH by PowerPoint: Microsoft warns of 0-day attack hidden in slides
Might put out patch in update, might chuck it out sooner
Ubuntu 14.10 tries pulling a Steve Ballmer on cloudy offerings
Oi, Windows, centOS and openSUSE – behave, we're all friends here
Was ist das? Eine neue Suse Linux Enterprise? Ausgezeichnet!
Version 12 first major-number Suse release since 2009
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.
Mitigating web security risk with SSL certificates
Web-based systems are essential tools for running business processes and delivering services to customers.