Feeds

It's official: Toshiba surrenders to Blu-ray

Henceforth, today shall be remembered as Victory Format day

Choosing a cloud hosting partner with confidence

Toshiba has officially abandoned its HD DVD technology, surrendering to Sony's Blu-ray in the entertainment industry's biggest format war since VHS beat Betamax in the 1980s.

The news follows yesterday's rise in the value of Toshiba shares as investors voiced their approval of the company's alleged decision to abandon the HD DVD optical disc format.

Toshiba will reduce shipments of players and recorders, aiming to close the business by March, the Tokyo-based company said in a statement today. The company will continue offering technical support to customers.

Sony's victory may stoke sales of high-definition discs, which offer clearer pictures than traditional DVDs, after shoppers held back purchases because of uncertainty over which technology would prevail. US retailers plan to stop selling HD DVDs after Warner Brothers Entertainment, the largest DVD publisher, said last month it would release its films only on Blu-ray.

"With a single format, consumers may be more willing to buy high-definition DVD players, helping the market grow," Akio Mizutani, a Tokyo-based researcher at Mizuho Corporate Bank Ltd, told said Bloomberg before the announcement. "Demand for high- definition products including televisions and cameras, is picking up, but will take time to reach its peak."

The company said it plans to end "volume production" of HD DVD disk drives for personal computers and games.

Toshiba, which made the decision after the pullout by Warner Bros., is calculating the costs for ending the operations, President Atsutoshi Nishida said at a briefing in Tokyo.

Intelligent flash storage arrays

More from The Register

next story
Chipmaker FTDI bricking counterfeit kit
USB-serial imitators whacked by driver update
Xperia Z3: Crikey, Sony – ANOTHER flagship phondleslab?
The Fourth Amendment... and it IS better
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Microsoft to enter the STRUGGLE of the HUMAN WRIST
It's not just a thumb war, it's total digit war
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.