Feeds

Teen-mum flick gets filmgoers hungry for hamburger phone

I want ice cream! And pickles! And communications equipment!

Remote control for virtualized desktops

Companies like Apple and Sony have known for years that movie product placement translates into big bucks. The latest such placement is...a hamburger phone, which features in new teens-up-the-duff movie Juno.

Statistics floating around online, which have been attributed to eBay, claim that sales of the retro handset jumped 759 per cent in the month after the film’s US release. The average sales price for the corded handset on the auction site is around $15 (£8/€11).

Hamburger_handset

Don't be fooled, this burger's not for eating

Quite why people would want to talk into something that’s been around for decades, rather than a state of the art wireless Dect handset is beyond us. However, that hasn’t stopped numerous companies cashing on the sales wave, while it lasts.

Hong Kong-based online retailer Cellphonefocus.com has already announced that it's stocking the fast-food phone. It's also trying to super-size its sales by selling French fry phones.

Film studio Fox Searchlight hasn’t commented on the hamburger phone’s popularity, but it’s rumoured the company gave some of the phones to reviewers as part of the film’s publicity campaign.

Juno - image courtesy Fox Spotlight Pictures

Juno: eating for two now

At least one thing’s for sure, Del Boy and Rodders will be upping their prices for hamburger handsets down Peckham market this week.

Written by a erstwhile stripper Diablo Cody, Juno has taken more than $78m in the US and garnered four Oscar nominations, including best director (for Jason Reitman), best actress (Ellen Page), best film and best script.

The Hamburger Phone is available from Cellphonefocus.com now for $16 (£9/€12). A European price hasn’t been served-up yet.

Remote control for virtualized desktops

More from The Register

next story
PEAK APPLE: iOS 8 is least popular Cupertino mobile OS in all of HUMAN HISTORY
'Nerd release' finally staggers past 50 per cent adoption
Tim Cook: The classic iPod HAD TO DIE, and this is WHY
Apple, er, couldn’t get parts for HDD models
Apple spent just ONE DOLLAR beefing up the latest iPad Air 2
New iPads look a lot like the old one. There's a reason for that
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
Microsoft fitness bands slapped on wrists: All YOUR HEALTH DATA are BELONG TO US
Wearable will deliver 'actionable insights for healthier living'
Lawyers mobilise angry mob against Apple over alleged 2011 Macbook Pro crapness
We suffered 'random bouts of graphical distortion' - fanbois
Caterham Seven 160 review: The Raspberry Pi of motoring
Back to driving's basics with a joyously legal high
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Protecting users from Firesheep and other Sidejacking attacks with SSL
Discussing the vulnerabilities inherent in Wi-Fi networks, and how using TLS/SSL for your entire site will assure security.