Steps to Take Before Choosing a Business Continuity Partner
All signs, then, indicate not just the popularity of the iPhone, but also keenness among developers to experiment with the device and a hunger among end users for iPhone applications.
iPhone hang ups
It's not all good news, though. The huge amount of uncertainty that surrounds the iPhone and Apple's attempt to rigidly control the environment are facts that should cause any developer to think twice before committing.
From mighty SAP to the tiniest software vendor, all have had their wings clipped running native applications on the iPhone or been forced to needlessly re-work applications to make them run in the Safari browser.
Staff from other ISVs - REAL Software and Opera - have spoken about support for the iPhone (REAL Basic and the Opera browser for the iPhone, respectively), but - officially at least - the companies are making no public commitments to the device.
For those who did the unthinkable and pressed ahead regardless, Apple rather helpfully released a firmware update that appeared to have been engineered to specifically render hacked phones useless turning them into iBricks.
The struggle continues. Developers appear to have maintained the upper hand as they have consistently been capable of improving upon their original efforts thereby restoring functionality of bricked phones. They have also done so regularly and with such increasing rapidity that they are very nearly current with the releases of phone firmware upgrades.
Betting one's time, money and business on outwitting Apple won't be to everyone's tastes, however.
If you can get past that, arguably the biggest unknown is the planned iPhone SDK itself and how much power and flexibility it provides. If it turns out to be too structured (hampering creativity) or the terms too restrictive (hampering financial gain) it is highly likely developers that have already met with success doing it their own way will continue to operate without Apple.
This, of course, sets the scene for more friction with Apple and the potential emergence of an unofficial iPhone development community, which is unsupported by Apple and that constantly has its firmware reset.
Additionally, if the SDK is restrictive, then it makes it much more likely the people currently using the applications these developers have created will stand by the programmers that have done right by them so far.
COMMENTS
why?
didnt even read past the first paragraph as I had to ask myself why you would publish this today and not wait 8 more hours when the keynote speech might give more of a clue as to the sdk features.
Seemed a bit pointless to me unless there is another agenda?
How mature is the market?
I think it's easy to get carried away with the iPhone but I think it's equally important to look at what people actually buy for phones. This isn't like the market for Palm applications of which there are thousands or for Windows Mobile of which there's a similar number. The situation for phones looks entirely different even for mature platforms like Symbian. All that people seem to buy for phones are ringtones and wallpapers and I think this is just as applicable to iPhone as it isn't a serious business device. Even BlackBerry doesn't seem to have many third-party applications as the native apps do what people want fairly well even if they aren't very polished or slick. At the minute I think trying to build apps written for a single model from one vendor is probably a very risky endeavour.
Apples Targets
Of course they have made the 1.4 million target. They sold 1m to the Americans who are the worlds most gullible fools. It's just they have struggled to sell an overpriced over hyped lacking in features phone to the rest of the world
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