Feeds

Jackass 2.5 to premiere online

Straight-to-internet release bypasses cinemas

The Power of One Brief: Top reasons to choose HP BladeSystem

The world's first "studio-backed broadband film" - Jackass 2.5 - will later this month premiere online, bypassing a traditional cinema release.

The third movie spin-off of the Jackass franchise will be offered, courtesy of Paramount Pictures Digital Entertainment and MTV New Media in association with Blockbuster, completely free for two weeks from 19 December at blockbuster.jackassworld.com.

On 26 December, it'll be made available via pay-per-view platforms and on DVD in what Reuters describes as "a light-speed reinvention of the customary distribution-window chain".

Tom Lesinski, president of Paramount Pictures Digital Entertainment, explained: "We're trying to shake up the model. We're trying to prove that some form of longform distribution can be successful on the internet."

Jeff Tremaine, producer of the Jackass films, promised that while Jackass 2.5 offers "a higher percentage of gross or inappropriate things to it" than previous outings, it contains "nothing so gross that it couldn't have been in Jackass 2".

Nonetheless, Blockbuster will attempt to protect innocents from the new movie with an age-verification system designed to "discourage anyone under the age of 17 from seeing 2.5". ®

The smart choice: opportunity from uncertainty

More from The Register

next story
NSA man: 'Tell me about your Turkish connections'
Spooks ask Dabbsy to suggest a nice hotel with pool
Russia sends SEX-CRAZED GECKOS to SPAAAAACE!
In space... no one can hear you're green...
Carlos: Slim your working week to just three days of toil
'Midas World' vision suggests you retire later, watch more tellie and buy more stuff
Yahoo! Japan! launches! service! for! the! dead!
If you're reading this email, I am no longer alive
Plucky Rockall podule man back on (proper) dry land
Bold, barmy Brit adventurer Nick Hancock escapes North Atlantic islet
Motorist 'thought car had caught fire' as Adele track came on stereo
'FIRE' caption on dashboard prompts dunderheaded hard shoulder halt
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Securing Web Applications Made Simple and Scalable
Learn how automated security testing can provide a simple and scalable way to protect your web applications.