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The staple diet of cook-phobic carboholics is about to become more expensive, as pizza-peddler Domino's has warned the cost of ingredients is rocketing.

A combination of factors, chiefly nasty weather in Europe and Australia and big demand in China, has pushed up the cost of the dairy and wheat products vital in making the stodge-circles beloved of graphic novel readers everywhere.

Mozzarella is now like irksomely stringy gold, as demand for dairy produce soars in China. Flour is also becoming increasingly costly, with Australian drought and European floods pushing up wheat prices.

According to the BBC, Domino's is shouldering some of the extra cost itself, but says it's likely owners of the 480 UK and Ireland franchise outlets will opt to slap on some additional cost to the consumer.

This isn't predicted to be more than 50p or so on your already fairly extortionately-priced portion of bastardised Italian cuisine, so any street rioting by Pepperoni Passion junkies should be minimal (especially considering the effort this would require on their part, beginning with rising from the sofa).

The good news for Domino's is that despite ongoing official finger-wagging about fatty food being the new fags, fans of slabs of dough with bits on are keeping sales buoyant. Online orders rose a corpulent 49 per cent in the 39 weeks to 30 September. Well, coding is hungry work. ®

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Latest Comments

Homemade pizzas

Where do you guys get your bases.

I can get the toppings to taste not bad but I cant find a base that doesnt taste of cardboard. Nowhere near as good as dominos, pizza hut or my local (pizza express)

Chris

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Err..

... you're paying for the convenience, of course you can make it cheaper, and possibly better, but it's not as convenient. Someone else said it above, if you don't like it, you don't have to buy it.

I'm fortunate that my local Domino's is excellent, it's close, the drivers don't all speak english but hey, a minor setback as they arrive quickly and are polite. I get freebies, and if you visit certain "hot uk deal" websites you can get 25% discounts too

Don't order the new Ciabatta thing though, bread overload!

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Dominos is bad.

I've eaten a lot of pizza in my time and the Dominos where I live is easily the worst. I used to have them as my pizza of choice at home when I was younger and they were fantastic, however, here the Pizza Hut is far better and pretty much the same price, and if I want something cheap I can get a dirty della for a quarter of the price down the road.

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Domino's is site dependant.

I've tried Domino's in 4 different places of the UK.

I have to say it's site dependant.

Nottingham = ok pizza, BOGOF.

Eastbourne = good pizza, no deals

Birmingham = god pizza, free garlic bread normally.

London = box full of melted cheese, couple of bits of cigarette but and spittle.

Where I live I went on a stint of eating 1 domino's a day for a month, and not just a normal sized domino's a large dominator texas barbeque. Possibly the fattest bastard pizza ever. Needless to say I didn't have many beer tokens on the weekend during that period.

Normally the best pizza shops are the independants, it seems to me it's all about building a friendship with the makers of your pizza.

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DIY

For the first time I actually made some DIY pizzas the other night. Only cheated and bought the bases. Made up a tomato sauce with loads of veggies in it (best way to get the kids to eat them) blended the sauce, got the kids to help add what they wanted on their pizza, drizzle some garlic olive oil on top and voila - ten minutes later some very delicious home made pizza -quicker than domino's could fleece your wallet.

I don't think I will buy another delivery pizza again and I now have enough tomato based sauce for weeks of pizza and pasta :)

Hungry now and its only 9:01 :(

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