Feeds

BT Tradespace drags small biz kicking and screaming onto Web 2.0

eBay, Yellow Pages and Facebook walk into a bar...

Beginner's guide to SSL certificates

BT says 21,000 small businesses have signed up for its Tradespace website and ecommerce platform since it launched in April.

Tradespace boss Ivan Croxford said members are finding that the sites were indexing well in Google, but would not give The Reg any traffic figures for entries in its Web 2.0 Phonebook. "It's early days," he said. "How good the site is is up to them."

All the Tradespace sites we've viewed look a lot like a slightly chaotic Wordpress blog.

Tradespace offers businesses with between one and 10 employees an online presence without the expense of professional web design or hassle of setting up ecommerce. It allows up to five free product listings, and customers can buy using Paypal, which BT adds a five per cent charge to for itself.

Business who pay a £15 per month subscription get unlimited product listings and a smaller levy creamed off their sales, eBay-style.

BT is trying hard to push the networking features of Tradespace. While the value of a company blog to your local scrapyard may be questionable, Croxford reckons a lot of the early use has been by businesses contacting each other through the site.

The next stage of the project is to start punting it more to consumers, as well as recruiting more companies. The next big update, towards the end of this month, will allow visitors to create a profile so they can ask businesses and other consumers questions, form groups around particular interests, and review products.

BT is calling the experiment "social commerce". ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
MI6 oversight report on Lee Rigby murder: US web giants offer 'safe haven for TERRORISM'
PM urged to 'prioritise issue' after Facebook hindsight find
Assange™ slumps back on Ecuador's sofa after detention appeal binned
Swedish court rules there's 'great risk' WikiLeaker will dodge prosecution
NSA mass spying reform KILLED by US Senators
Democrats needed just TWO more votes to keep alive bill reining in some surveillance
'Internet Freedom Panel' to keep web overlord ICANN out of Russian hands – new proposal
Come back with our internet! cries Republican drawing up bill
What a Mesa: Apple vows to re-use titsup GT sapphire glass plant
Commits to American manufacturing ... of secret tech
prev story

Whitepapers

Driving business with continuous operational intelligence
Introducing an innovative approach offered by ExtraHop for producing continuous operational intelligence.
10 threats to successful enterprise endpoint backup
10 threats to a successful backup including issues with BYOD, slow backups and ineffective security.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.