Feeds

Kerching! Halo 3 rakes in 'record' takings

Master chief beats up on Spider-man, Harry Potter

Build a business case: developing custom apps

Halo 3 achieved record US sales of $170m (£83.6m/€119.8) within its first 24 hours on sale, Microsoft claimed today, boasting the figure makes its game the "biggest entertainment launch in history", eclipsing records set by the Spider-man 3 and Harry Potter movies.

Bill_Gates_Halo3_launch
Bill Gates, software sales assistant, Seattle

The company also claimed that 1.7m Halo 3 copies were pre-ordered in the US, which also makes it the fastest selling computer game in history, it alleged. Ironically, Halo 3 snatched this title from its predecessor Halo 2.

Winning both titles will be good news for Microsoft's front-man, Bill Gates, who took a brief break from counting his money to shake hands with Halo 3 fans as they received their copies of the game at a launch event in Seattle.

Microsoft hasn't released any statistics on the number of scratched discs received by gamers, despite the global launch being marred by reports of Halo 3 Limited Edition set discs coming loose inside their packaging.

The essential guide to IT transformation

More from The Register

next story
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
End of buttons? Apple looks to patent animating iPhone sidewalls
Filing suggests handset with display strips
Samsung Gear S: Quick, LAUNCH IT – before Apple straps on iWatch
Full specs for wrist-mounted device here ... but who'll buy it?
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Now that's FIRE WIRE: HP recalls 6 MILLION burn-risk laptop cables
Right in the middle of Burning Mains Man week
Apple's iWatch? They cannae do it ... they don't have the POWER
Analyst predicts fanbois will have to wait until next year
Reg man looks through a Glass, darkly: Google's toy ploy or killer tech specs?
Tip: Put the shades on and you'll look less of a spanner
HUGE iPAD? Maybe. HUGE ADVERTS? That's for SURE
Noo! Hand not big enough! Don't look at meee!
AMD unveils 'single purpose' graphics card for PC gamers and NO ONE else
Chip maker claims the Radeon R9 285 is 'best in its class'
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.