Feeds

Yahoo! hopes Mash will be a monster

360! take! two!

Reducing security risks from open source software

Yahoo! has launched a new social networking site, its second such foray into the field.

Mash is a new service from Yahoo! currently in beta mode. The social networking project can only be accessed by invite at present, and opened to a handful of users on 14 September.

The new project follows the failure of Yahoo! 360, the firm's previous effort at infiltrating the social networking sphere, to gain a significant foothold in the market.

Mash adds to the stable of Web 2.0 sites that have either been acquired or developed by Yahoo!. These include Flickr, the photo sharing service, del.icio.us, a website for sharing links on the internet and Upcoming.org, an event planning service.

This latest move is part of Yahoo!'s efforts to revitalise its internet business, which has suffered from slower growth relative to that of its chief rival, Google. Industry commentators have long suggested that Yahoo! look at moving into the social networking space in order to give its business the kick start it needs to compete more effectively.

Yahoo! is more than a little late to the social networking party though and has a lot of catching up to do with its fellow revellers who have impressed investors.

Facebook reportedly walked away from a $1bn offer from Yahoo! last year while MySpace was bought by Rupert Murdoch's News Corporation for $580m in 2005.

© 2007 ENN

Mobile application security vulnerability report

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Nadella: Apps must run on ALL WINDOWS – PCs, slabs and mobes
Phone egg, meet desktop chicken - your mother
White? Male? You work in tech? Let us guess ... Twitter? We KNEW it!
Grim diversity numbers dumped alongside Facebook earnings
HP, Microsoft prove it again: Big Business doesn't create jobs
SMEs get lip service - what they need is dinner at the Club
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.