Feeds

Acronis grabs virtual servers by their backups

'We're in the moving business'

The Essential Guide to IT Transformation

Data protection specialist Acronis has jumped on the virtualization bandwagon with a product aimed at handling data backups for physical and virtual servers.

The company has built on its True Image product line with True Image Echo. The software performs backup and recovery tasks for most of the major virtualization platforms, including VMware, Microsoft, SWsoft and Parallels. Support for XenSource should arrive by the first quarter of next year, said Ed Harnish, VP of marketing at Acronis, which is when the product will move out of today's beta form to production code.

There are a number of virtual server backup tools on the market, but Acronis claims it has an edge over rivals, courtesy of its experience in the backup game and by doing things such as incremental backups that save disk space.

For the unfamiliar, Acronis has more than three million customers - most of them running the company's flagship True Image 10 Home consumer backup and recovery product. According to Harnish, Acronis picks up about 25,000 new customers per month, and 20,000 of those purchases come from True Image Home.

Later this month, Acronis will ship True Image 11 Home for $49.99 with new features such as a "try and decide" tool that lets you do things like open an email from SweetLover@notavirus.com in a protected, temporary space without subjecting your hard drive to the payload. There's a more complete list of features here.

With True Image Echo, however, we're talking more about the data center.

The software wraps virtual servers in the Acronis Virtual Live Data Format, which lets an administrator move images between virtual and physical servers. Beyond moving images around, the software provides all the expected administrative tools for doing things such as event instigated backups or booting up a recovered image from the network - across all of the major virtualization platforms.

"We have done backup and recovery for a long time," Harnish said. "Basically, we are in the moving business. Whether that happens to be moving an image from a physical server to a virtual server or a USB stick or a disk drive, that's what we do. And we do it with very tight compression, so that it's all very efficient to move data from one place to the other."

True Image Echo will start at $3,495 per socket. ®

The Essential Guide to IT Transformation

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
VMware builds product executables on 50 Mac Minis
And goes to the Genius Bar for support
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Multipath TCP speeds up the internet so much that security breaks
Black Hat research says proposed protocol will bork network probes, flummox firewalls
Microsoft says 'weird things' can happen during Windows Server 2003 migrations
Fix coming for bug that makes Kerberos croak when you run two domain controllers
Cisco says network virtualisation won't pay off everywhere
Another sign of strain in the Borg/VMware relationship?
Forrester says Australia, not China, is next boom market for cloud
It's cloudy but fine down under, analyst says
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.