Feeds

Zune price slashed to under $200

Pre-Apple announcement

Boost IT visibility and business value

Microsoft has cut the price of its Zune 30GB wireless portable media player by $50 (£25/€38) in the US. The announcement came a day before Apple is expected to announce revamped iPods and iPod Nanos.

Microsoft Zune MP3 player group shot
MS' Zune: not yet the consumers' fave

The Microsoft announcement appeared on the Zune development team's blog and stated that the player will now retail for $200 (£100/€125). Apple's fifth-generation, iPod, which also has a 30GB capacity, currently retails for around $249/£179 (€190).

Apparently, the price cut is just part of the normal product lifecycle and something Microsoft has had on the books for several months, the company claimed. Indeed, Microsoft has already also cut the price of its Xbox 360 range across the globe.

Zune features a 3in display and a built-in FM radio, and can be connected up to a music downloads service called Zune Marketplace. It's available in a range of colours, including red and black, as well as a special edition Halo 3 design.

Microsoft confirmed in July that it would be releasing an updated Zune model, dubbed Zune 2.0, in the US in time for Thanksgiving and Christmas, although very little is yet know about the new model's capabilities.

Of course European consumers won't gain much benefit from the price cut, because Zune is not expected to arrive here until 2008. Although, anyone biting their nails away with anticipation could always hop over to the States and pick one up for the reduced price.

The essential guide to IT transformation

More from The Register

next story
Top Gun display for your CAR: Heads-up fighter pilot tech
Sadly Navdy kit doesn't include Sidewinder missile to blast traffic
FEAST YOUR EYES: Samsung's Galaxy Alpha has an 'entirely new appearance'
Wow, it looks like nothing else on the market, for sure
YES YES YES! Apple patents mousy, pressure-sensing iVibrator
Fanbois prepare to experience the great Cupertin-O
TV transport tech, part 1: From server to sofa at the touch of a button
You won't believe how much goes into today's telly tech
NVIDIA claims first 64-bit ARMv8 SoC for Androids
Mile-High 'Denver' Tegra K1 successor said to rival PC performance
XBOX One will learn to play media from USB and DLNA sources
Hang on? Aren't those file formats you hardly ever see outside torrents?
Giving your old Tesco Hudl to Auntie June? READ THIS FIRST
You can never wipe supermarket slab clean enough
Intel admits: Broadwell Core M chip looking a bit thin, no fans found at all
Chipzilla's 'cool' 14nm part to hit market this year
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.