Dell brings the cha-ching to buy Zing
Prepare for the Dell Zune
Dell has agreed to cough up for music startup Zing, which makes software to connect personal music players to live streams and other online content.
Mountain View-based Zing was founded by iPod alumnus and Jobsian fashionista Tim Bucher and launched at the beginning of 2006.
Terms of the deal were not disclosed, but Dell reckons the buy "reflects the renewed interest and energy being directed at its Consumer business". That'll be because it can't flog PCs anymore.
Zing provides the software for Sandisk's Sansa Connect wireless player. Assuming Dell isn't planning on becoming a software licensing operation, it's reasonable to suggest that Dell is developing its own Zunetastic Wi-Fi music player. Its statement merely equivocates that Zing will help it "continue improving the entertainment experiences it provides its customers".
The terse acquisition statement is here.®
The price point for this hypothetical player will have to be around $30 US if it's going to sell in the 3rd world market that all the computer makers seem to think of as their saviors. Otherwise why would Lenovo come out with a $199 computer? I would imagine that all of the electronics makers are taking the position of accepting razor thin margins and making up for it in volume. Talk to American grocery stores about the viability of that concept and what happens to branding and brand loyalty.
A Dell Zune/iPod.....
Surely a Zell with iDunes?
Assume makes an a........
"Assuming Dell isn't planning on becoming a software licensing operation,"
When you consider - and you will - that Dell's most recent acquisition was ASAP Software ("one of the world’s leading software solutions and LICENSING experts" according to Dell's site), you might want to rethink that assumption.