The Register® — Biting the hand that feeds IT

Feeds

Laptop sales drive PC shipments in EMEA

Sales up 13.5%

PC sales in Europe, the Middle East and Africa (EMEA) were up 13.5 per cent in Q2 2007, according to market watcher IDC. A total of 17.5m desktop and notebook computers were sold in the region, with a 31 per cent increase in notebook sales compared to the same period last year.

IDC said competition among the leading vendors of notebooks, particularly from HP and Acer was very active in the retail and SME markets.

Desktop shipments grew by just 2.4 per cent, figures the analyst firm said reflected the continuing shift to portable devices. Desktop growth remained mostly driven by the continued expansion of the Central and Eastern European, and Middle East and Africa (CEMA) markets, where desktop sales grew by 12 per cent and nine per cent respectively.

"While portable adoption continues to drive growth across the region, with an obvious shift also seen in CEMA markets, the gradual replacement of a large consumer notebook installed base in Western Europe clearly contributes to the continued momentum observed," said Karine Paoli, research director for IDC's EMEA Personal Computing group.

"Those renewals will continue to fuel demand during the back-to-school and Christmas seasons with strong traction expected on new products and designs, while the competitive environment, not expected to soften, will maintain price pressure on entry-level systems."

HP, the top vendor in the region, enjoyed significant growth in the quarter with a 29 per cent overall increase in shipments and 60 per cent increase in notebooks compared to the same period in 2006. Like HP, third placed Acer posted a strong quarter with a 36 per cent increase in overall shipments.

By contrast, IDC said second placed Dell suffered from slow corporate demand and fierce competition from all vendors in the notebook market.

The analyst firm said Fujitsu Siemens, which ranked fourth in the region, maintained a healthy performance in the notebook market in line with market growth but suffered a decline in desktop shipments. Fifth place Toshiba recorded solid growth according to IDC while Lenovo, in sixth, and Asus, seventh, both posted strong quarters.

© 2007 ENN

More from The Register

MYSTERY Nokia Lumia with gazillion-pixel camera 'spotted'
With 20Mp sensor - NOW will you try Windows Phone 8?
 breaking news
The iWatch is coming! The iWatch is coming!
Reports: Apple's wrister to have 1.5-inch OLED, test units being built
US boffin builds 32-way Raspberry Pi cluster
Beowulf cluster built for the price of a single PC
Dell's PC-on-a-stick landing in July: report
Wyse up, suckers, could this be a new set-side-stick?
Review: HP Pavilion 14 Chromebook
All roads lead to Chrome?
Borked your iDevice? Pay EVEN MORE to have it fixed by Applecare
Or scream at their hapless techies on their forums
Review: Sony Xperia SP
The new mid-range marvel? Oh yes.
Euro PC shipments plummet into bottomless pit of DOOOOM
11th quarter of decline, 20pc drop on last year - Gartner
Microsoft reveals Xbox One, the console that can read your heartbeat
Upgrades Live service – and no always-on requirement