Feeds

Bye bye SaaS, hello PaaS

Salesforce.com repackages Apex code as developer 'platform'

Maximizing your infrastructure through virtualization

Software as a Service (SaaS) isn't dead, but it could soon be overtaken by Platform as a Service (PaaS), according to SaaS pioneer Salesforce.com.

With this week's launch of its re-packaged Apex Code platform under the oddly-named Summer '07, Salesforce.com claims this is the next step in the expansion of service-based computing.

"The first generation of SaaS was about providing applications such as customer relationship management (CRM) and email packaged as services. With Summer '07 we are taking this to the next level and delivering a platform with tools and services for the developer," Salesforce.com chief marketing officer Clarence So says.

"In a way it compares the transition that Microsoft made when it moved from supplying desktop applications to the Windows platform and the tools that went with it."

Originally launched at the end of 2006, Salesforce.com's Apex platform has grown quickly this year and So says tool makers such as Borland are working on expanding the range of developer tools available. He adds that the open source Eclipse tool set is also being developed for Summer '07.

"From a developer's perspective it means they can take ready-made components such as our database, our authentication process, and single log-in and use them in their applications."

While the current focus for application development remains on Salesforce.com's flagship CRM service, So expects the PaaS phenomenon to expand into all application areas.

"It is really up to customers and developers. We have around 1,200 developers working on the Apex platform on a range of applications from holiday tracking to Google-style mash ups. It is still early days - but we already have some 600 applications which have attracted 30,000 installs since the start of 2007." ®

Reducing security risks from open source software

More from The Register

next story
HIDDEN packet sniffer spy tech in MILLIONS of iPhones, iPads – expert
Don't panic though – Apple's backdoor is not wide open to all, guru tells us
Do YOU work at Microsoft? Um. Are you SURE about that?
Nokia and marketing types first to get the bullet, says report
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
Cheer up, Nokia fans. It can start making mobes again in 18 months
The real winner of the Nokia sale is *drumroll* ... Nokia
EU dons gloves, pokes Google's deals with Android mobe makers
El Reg cops a squint at investigatory letters
Chrome browser has been DRAINING PC batteries for YEARS
Google is only now fixing ancient, energy-sapping bug
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.