Feeds

Microsoft product groups back off February 'big bang'

Bang another day

Build a business case: developing custom apps

Microsoft's product groups are quietly distancing themselves from next February's big-bang major launch event, unveiled by COO Kevin Turner last week.

While paying lip service to Turner's Feb. 27, 2008 planned Los Angeles launch for Visual Studio 2008, Windows Server 2008 and SQL Server 2008, various Microsoft teams have started to scatter, handing out their own, hoped for product ship dates.

The clear suggestion by picking next February for the launch has been that these products, expected by the end of 2007, are now delayed. In a creative use of the word "launch", meanwhile, it seems SQL Server 2008 won't actually be available to users as a finished product until after next February.

Senior director of SQL Server marketing Kim Saunders told CRN it's "reasonable to expect Katami [the SQL Server 2008 codename] will not be generally available on the launch date." Instead, Feb. 27, 2008, will be "an announcement of our next platform wave." Microsoft had not given an official SQL Server 2008 launch date until last week.

In a significant move, vice president of Microsoft's developer division Soma Somasegar has moved to re-assure developers the Visual Studio roadmap is intact. While endorsing the February event, Somasegar blogged: "We are still aiming to release Visual Studio 2008 and .NET FX 3.5 by the end of this year." The next Visual Studio 2008 and .NET FX3.5 betas are planned for this summer.

The Windows Server blog, meanwhile, promised a "debut" before February 2008, saying: "Windows Server 2008 is still scheduled to be released by the end of 2007." It has been expected Windows Server 2008 would be released to manufacturing in November.

Turner unveiled Feb. 27, 2008, as the trio's "big-dog" launch at Microsoft's annual conference for partners from around the world, hosted in Denver, Colorado. Microsoft's chief operating officer, along with other Redmond execs, used the show to state the value of partnering with Microsoft and of using Windows in the face of a growing plethora of alternative online and offline platform choices spanning Linux, open source, Salesforce.com, IBM, Oracle and Google.

It seems February will be used to reinforce this, with a blitz - owing more to marketing than actual product availability - intended to create some sense of shock and awe.®

Maximizing your infrastructure through virtualization

More from The Register

next story
HIDDEN packet sniffer spy tech in MILLIONS of iPhones, iPads – expert
Don't panic though – Apple's backdoor is not wide open to all, guru tells us
Captain Kirk sets phaser to SLAUGHTER after trying new Facebook app
William Shatner less-than-impressed by Zuck's celebrity-only app
Do YOU work at Microsoft? Um. Are you SURE about that?
Nokia and marketing types first to get the bullet, says report
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
Cheer up, Nokia fans. It can start making mobes again in 18 months
The real winner of the Nokia sale is *drumroll* ... Nokia
EU dons gloves, pokes Google's deals with Android mobe makers
El Reg cops a squint at investigatory letters
Chrome browser has been DRAINING PC batteries for YEARS
Google is only now fixing ancient, energy-sapping bug
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.