Tide goes all out for New Orleans with soap-styled iPod
Surf's up? Omo it isn't...
Washing powder buffs, rejoice. Buy a Tide-brand T-shirt before 25 June and you could win a Tide-brand iPod Nano and $50 worth of iTunes content. Oh yes.
The Tide is high but I'm holding on...
Not a fan of detergent through the ages? Then you can at least cough up $10 in the knowledge that the proceeds will go to the St. Bernard Project, a charity founded to help rebuild homes for New Orleans families hit hard by Hurricane Katarina.
Hence the message on the back of the Ts: Loads of Hope. Though given the Tide connection, perhaps 'Loads of Soap' would be more appropriate...
Whatever, whoever buys a shirt will be entered into a draw to win said iPod. Tide's website only indicates that the player is "customized with the Tide logo", but it has a piccy of an orange first-generation iPod Nano, so who knows? The only orange iPod Apple currently offers is a second-gen Shuffle, but there's not much room for the Tide logo on one of those.
To enter, visit Tide's website.
Thanks to Register Hardware reader Matt for the tipoff
Missed the pun?
"Hence the message on the back of the Ts: Loads of Hope. Though given the Tide connection, perhaps 'Loads of Soap' would be more appropriate..."
"Loads of Hope" already references "loads" of laundry. Did El Reg -- gasp -- really miss a pun?
Anyways, like most we-donate-when-you-buy deals, this one stinks. Can't people muster the cash to donate directly to charity, without picking up some more consumer crap along the way? Oh, I get it. People are going to buy crap anyway, but this way they can feel less crap about doing it.