Feeds

Microsoft satisfaction rates slip

Vista and Office-weary

Boost IT visibility and business value

Microsoft's satisfaction rating among the American public slipped in the first three months of 2007 - during which it launched Windows Vista and Office 2007.

The American Consumer Satisfaction Index (ACSI), compiled by the University of Michigan, saw Microsoft's score slip four per cent to 70, compared to the same quarter last year, out of a possible top score of 100.

According to ACSI, Microsoft was level with the rest of the software industry in consumer satisfaction levels a year ago, when it debuted on the index: now it's behind. The index surveyed 80,000 consumers, sampling 200 companies in 40 industries.

Chris Fornell, a University of Michigan professor and director of the ACSI, reportedly said a backlash among jaded consumers to Microsoft's launch hype could be one reason for the slip.

On the plus side, Microsoft's score puts it among other major corporate brands. Interestingly, though, coffee franchise Starbucks increased 1.3 per cent to 78, by doing little more than giving consumers more coffee. Full ACSI findings can be found here

Build a business case: developing custom apps

More from The Register

next story
PEAK LANDFILL: Why tablet gloom is good news for Windows users
Sinofsky's hybrid strategy looks dafter than ever
KDE releases ice-cream coloured Plasma 5 just in time for summer
Melty but refreshing - popular rival to Mint's Cinnamon's still a work in progress
Leaked Windows Phone 8.1 Update specs tease details of Nokia's next mobes
New screen sizes, dual SIMs, voice over LTE, and more
Fiendishly complex password app extension ships for iOS 8
Just slip it in, won't hurt a bit, 1Password makers urge devs
Mozilla keeps its Beard, hopes anti-gay marriage troubles are now over
Plenty on new CEO's todo list – starting with Firefox's slipping grasp
Apple: We'll unleash OS X Yosemite beta on the MASSES on 24 July
Starting today, regular fanbois will be guinea pigs, it tells Reg
Another day, another Firefox: Version 31 is upon us ALREADY
Web devs, Mozilla really wants you to like this one
Secure microkernel that uses maths to be 'bug free' goes open source
Hacker-repelling, drone-protecting code will soon be yours to tweak as you see fit
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.