Feeds

MySpace to curb copyright violation

Take Down Stay Down

The Essential Guide to IT Transformation

The clampdown on video copyright abuse continued Monday as social network giant MySpace announced measures to curb the use of copyrighted videos on member pages.

A new feature, called Take Down Stay Down, prevents users from reposting videos that have been removed at the request of the copyright owner. MySpace has several other copyright protection features already available which are designed to prevent users from uploading bootlegged music or making illegal video uploads.

The social network site, which is owned by Rupert Murdoch's News Corporation, also has a Content Take Down tool which allows copyright owners to request unauthorised content be taken down.

"We have created this new feature [Take Down Stay Down] to solve a problem that has long frustrated copyright holders and presented technical challenges to service providers - how to prevent copyrighted content from being re-posted by the same or a different user after it has been taken down by the copyright owner," Michael Angus, executive vice president and general counsel for Fox Interactive Media told United Press International.

Angus said the feature "re-enforces MySpace's position as the leader in copyright protection on the internet".

The entertainment industry has put pressure on new media organisations like MySpace and YouTube to pay more care to copyright matters. In November Universal Music Group sued MySpace claiming the social-networking site was infringing on the copyrights of thousands of songs and videos.

This was followed by Viacom taking action against YouTube in March. The entertainment giant filed a $1bn lawsuit against the video sharing site, which is owned by Google, claiming it played host to 160,000 works infringing copyright. Following Viacom's legal action, Google's chief executive Eric Schmidt announced in April that the internet giant was close to enacting a filtering service that would prevent copyright content from being uploaded to YouTube.

Interestingly both of the sites coming under intense legal pressure to protect copyright were the subjects of high profile buyouts in recent years. Last year Google spent $1.6bn on YouTube, while News Corporation paid $580m for MySpace in 2005.

Copyright © 2007, ENN

Build a business case: developing custom apps

More from The Register

next story
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Amazon says Hachette should lower ebook prices, pay authors more
Oh yeah ... and a 30% cut for Amazon to seal the deal
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
Nintend-OH NO! Sorry, Mario – your profits are in another castle
Red-hatted mascot, red-colored logo, red-stained finance books
Sonos AXES support for Apple's iOS4 and 5
Want to use your iThing? You can't - it's too old
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
Chips are down at Broadcom: Thousands of workers laid off
Cellphone baseband device biz shuttered
Feel free to BONK on the TUBE, says Transport for London
Plus: Almost NOBODY uses pay-by-bonk on buses - Visa
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.