Feeds

A community on Parallels lines

It's virtually an appliance

Build a business case: developing custom apps

Communities seem to be one of the de rigueur marketing approaches these days, especially when vendors are targeting applications developers and systems architects. They are not just a good way for such people to share knowledge about the established technologies and products they work with, but also an increasingly important delivery vehicle for newer technologies.

An example of the latter is the Parallels Technology Network (PTN) recently launched by Parallels Inc, a division of server virtualisation and consolidation specialists, SWsoft, that specialises in the opposite end of the network, workstation virtualisation.

At one level PTN sets out to operate like other online communities, offering services such as a Knowledge Base incorporating product guides, white papers, datasheets and the like and a Community Forums where developers and users can share information. It also has a Virtual Appliance Directory and download service.

This latter touches on the core of the Parallels offering, in that its virtualisation technology allows the creation of complete Virtual Appliances – applications routines which are normally written in Linux, but which can then run on workstations such as PCs running either Windows or Linux, or on Apple Macintoshes, without direct reference to the operating system being used.

At the heart of this process is the use of a hypervisor, old mainframe technology that puts in a thin layer of intermediary software between the workstation hardware and the operating system. This allows application code operating within a Virtual Appliance to directly control the hardware profiles and resources. Each workstation can then run multiple Virtual Appliances, which gives some interesting mix’n’match possibilities to applications developers and business service architects.

The Virtual Appliance Directory in PTN can then be used as a marketing and distribution vehicle for those applications developers that sign up as partners in the service. 'Appliances’ in this context can, of course, vary widely. One existing example is an implementation of the OpenOffice Suite, but the approach could also provide a market opening for small, possibly individual developers to add specialist niche applications, tools or services.

The approach also offers the potential for IT departments to specify user work environments that are constructed from a set of standardised, pre-configured appliances that can then run on whatever workstation platform individual users or the business line management chooses or specifies. This could be particularly useful where potential customers do not have the resources to manage complex applications installations or management processes.®

Gartner critical capabilities for enterprise endpoint backup

More from The Register

next story
'Stop dissing Google or quit': OK, I quit, says Code Club co-founder
And now a message from our sponsors: 'STFU or else'
Why has the web gone to hell? Market chaos and HUMAN NATURE
Tim Berners-Lee isn't happy, but we should be
Microsoft boots 1,500 dodgy apps from the Windows Store
DEVELOPERS! DEVELOPERS! DEVELOPERS! Naughty, misleading developers!
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Uber, Lyft and cutting corners: The true face of the Sharing Economy
Casual labour and tired ideas = not really web-tastic
Linux turns 23 and Linus Torvalds celebrates as only he can
No, not with swearing, but by controlling the release cycle
Scratched PC-dispatch patch patched, hatched in batch rematch
Windows security update fixed after triggering blue screens (and screams) of death
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.