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Joost on brink of adding commercial breaks

Beta testers dole out invites as official launch nears

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Joost, the telly-over-the-internet service set up by Skype founders Janus Friis and Niklas Zennstrom, is soon to launch commercially.

From today, beta testers of the service will be able to invite other people to join. Later this month adverts from partners will start appearing. Ad partners include Coca-Cola, HP, Intel, Nike, Sony Electronics, and Vauxhall.

The service, one of many which has or is about to launch, has signed deals with CBS and Viacom, as well as independent production companies. It claims 150 channels of content.

You'll need to download the application to watch content. More from joost.com. ®

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Latest Comments

Clarification re Joost widgets

One thing perhaps not yet sufficiently clear from the legalese docs is that Joost has an extensions system ("Widgets") that allows viewers to choose - consciously and carefully whether to install little bundles of functionality created by others. They show up in the "My Joost" area alongside the existing clock, chat, news ticker, tools,etc and are built from standard Web technologies such as XML, XHTML, CSS, RDF, Javascript... So a big design choice here was sandboxing:

- should Joost allow these widgets to know anything about what's currently being watched?

- should Joost allow these widgets ways of talking to the outside world?

Given a tentative "yes" on both of these, it is of course important that users understand that they're installing a limited form of 3rd party software and potentially accessing external data services, who will have their own privacy policies. An alternative would be to limit the Widget system so that only Joost-authored widgets were possible, or that they can only access Joost Web services. The current design puts some responsibility in the hands of the Widget-installing viewer, with the hope of creating a rich ecology of Joost Widgets and associated sites. But we're very open to feedback on the best tradeoffs to make here.

I'm posting this from my gmail account, ... but if folk have further thoughts on this, especially on the tradeoffs around 3rd party widgets, drop me a note using danbri-at-joost.com.

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Legal definition of the word "Forum"

Just for those who don't know what the word "Forum" means in the Joost license (see "joost = license to install spyware inside"); this is simply the legal term designating any legal court under the Luxemburg jurisdiction:

http://legal-dictionary.thefreedictionary.com/forum

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Lets not forget the network problems

At home on my 8mbit connection it will work most of the time, but here at uni I have no chance. There is a http proxy in place and Joost can't yet go around it - Skype works fine though....

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